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Kristie Infantine
Marketing Manager - University of San Diego
Professional Background
Kristie Infantine is an accomplished integrated marketing professional who has carved a niche in lead generation and proactive engagement strategies specifically tailored for the education sector. With a wealth of experience across various roles, Kristie has consistently demonstrated her aptitude for supporting data-driven digital activation that aids in transforming prospects into students in higher education.
Throughout her career, Kristie has held pivotal positions at esteemed institutions such as the University of San Diego. As the Marketing Manager, she has successfully overseen campaigns that not only engage prospective students but also optimize their journey, converting leads into enrolled students. Her prior role as Marketing Coordinator has equipped her with a robust skill set focused on analyzing market trends and leveraging data to enhance strategic marketing efforts. Additionally, Kristie served as a Social Media Specialist at Gonzaga University, where she played a key role in fostering an engaging online presence that resonates with and attracts potential students. Kristie's dynamic career also includes her tenure at Casual Fridays, Inc., where she honed her skills as a Social Media Strategist, which allowed her to craft innovative social media campaigns that effectively communicated brand messages and engaged diverse audiences.
Education and Achievements
Kristie’s academic credentials are both impressive and diverse, laying the foundation for her marketing expertise. She holds a Bachelor’s Degree in Public Relations, Advertising, and Applied Communication from Gonzaga University, where she developed a robust understanding of communication strategies and public outreach, essential to her role in marketing. Further underscoring her commitment to professional development, Kristie pursued a Master’s Degree in Organizational Leadership at Gonzaga University. This distinguished program not only enhanced her leadership skills but also imbued her with a comprehensive understanding of organizational dynamics, making her an effective team leader in her marketing initiatives.
In addition to her formal education, Kristie has further expanded her marketing knowledge through courses at HubSpot Academy, where she studied inbound marketing strategies, content marketing, email marketing, and customer relationship management, equipping her with the tools necessary to drive successful marketing campaigns. Kristie's formative educational experiences began at the Academy of Our Lady of Peace, where she initiated her journey into communication and leadership.
Notable Contributions
Kristie has made substantial contributions to various organizations throughout her career. As the Lectures Chair at Gonzaga Student Body Association, she organized events that bridged students with industry professionals, enriching their academic experience with invaluable networking opportunities. Her leadership at the YMCA of San Diego County as a Youth Leader reflects her dedication to community service and mentorship, which resonates with her empathetic nature—a strength highlighted in her StrengthsFinder results.
Through her roles, Kristie has consistently utilized her strengths—empathy, developer, individualization, responsibility, and connectedness—to foster engagement, both with prospective students and within her teams. Her ability to understand and connect with people allows her to design marketing strategies that are not only effective but also resonate on a personal level with potential students, creating an environment conducive to learning and growth.
In summary, Kristie Infantine is a highly skilled integrated marketing professional with a passion for higher education and a proven track record of fostering prospect-to-student conversions through innovative strategies. Her extensive education, diverse experience, and commitment to community engagement make her a valuable asset to any organization striving to enhance its marketing efforts in the competitive landscape of higher education.
