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Krystal Hauserman 💫

Chief Marketing & Growth Officer | SVP | Forbes Most Entrepreneurial CMO, Insider CMO to Watch, Brand Innovators Industry Innovator | Warner Bros, NBA, 2 Unicorn startups (11:11, Fullscreen) | GTM | Brand | Partnerships

Krystal Hauserman is a seasoned entrepreneur and Chief Marketing Officer with over 15 years of experience in scaling startups, leading go-to-market strategies, and driving revenue for Fortune 500 companies and consumer brands like LVMH, L'Oreal, Taco Bell, Hilton Hotels, Nike, Apple, Uber, Klarna, the NBA, and Warner Bros.

She has a proven track record of surpassing revenue milestones, achieving unicorn status with companies, and creating innovative marketing strategies that drive growth and audience engagement.

Krystal has received numerous accolades including Ad Age Social Campaign of the Year, Cannes Lions shortlist for Excellence in Brand Experience & Social Content Marketing, Clio Sports Silver, Forbes Top 50 Entrepreneurial CMO, Insider CMO to Watch, and Brand Innovators Industry Innovator.

Her expertise spans across business growth, go-to-market strategies, commercial strategy, executive leadership, global marketing, integrated marketing, influencer marketing, digital marketing, data-driven consumer insights, eCommerce, customer experience, loyalty programs, product innovation, brand storytelling, brand partnerships, strategic partnerships, celebrity partnerships, earned media, experiential events, team building, coaching & mentoring, and AI tools.

Krystal's educational background includes a JD in Law from Loyola Law School, Los Angeles, and a Bachelor of Business Administration in Marketing from the University of Oklahoma.

She has held key positions at prominent organizations such as 11:11 Media, Evil Geniuses, National Basketball Association (NBA), Warner Bros. Discovery, FULLSCREEN, and O'Melveny & Myers LLP.

Krystal is known for her adaptability, curiosity, collaborative nature, and her commitment to nurturing talent, fostering learning environments, and empowering teams to achieve their goals.

Her leadership has seen individuals she mentored thriving in senior roles at companies like OpenAI, Amazon, Meta, Snap, Netflix, and Hello Sunshine.

With a focus on driving commercial success, brand building, and creating impactful marketing strategies, Krystal Hauserman continues to make a significant mark in the world of marketing and business.

Krystal Hauserman 💫
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Location

Los Angeles, California, United States