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Lars Grønkjær
Senior Regional Vice President Order Management (UKI, Benelux, Nordics, DACH, Eastern Europe & MEA) at Salesforce
Lars Grønkjær is a senior executive at Salesforce, currently holding the position of Senior Regional Vice President for Order Management.15 His area of responsibility covers a wide geographical region including the UK and Ireland (UKI), Benelux countries, Nordic countries, Germany, Austria, and Switzerland (DACH), Eastern Europe, Middle East, and Africa (MEA).2
Professional Background
Lars Grønkjær has extensive experience in the technology and commerce sectors. At Salesforce, he has been involved in significant projects, particularly in the B2B commerce space. He has provided expertise and insights on new technologies, especially in relation to Salesforce's B2B Commerce Cloud platform.1
Expertise and Contributions
Grønkjær is known for his knowledge in:
- B2B Commerce solutions
- Salesforce B2B Commerce Cloud
- Order Management systems
- Post-purchase customer experiences
He has been quoted praising IMPACT's expertise in implementing Salesforce B2B Commerce Cloud, highlighting the successful combination of new technology and commerce experience.1
Professional Presence
Lars Grønkjær maintains an active professional presence:
- His LinkedIn profile can be found under the username "larsgroenkjaer".23
- He is based in Amsterdam, Netherlands.24
- Grønkjær participates in Salesforce events, sharing his expertise on topics such as elevating post-purchase experiences.5
In addition to his role at Salesforce, Lars Grønkjær also serves as a Board Member at Viggo Petersens Eftf. A/S, demonstrating his involvement in multiple business ventures.6
Highlights
After 11 transformative years with Demandware and Salesforce, the time has come for me to bid farewell. As I reflect on this incredible journey, I am filled with gratitude and pride for the collective achievements and memorable experiences we have shared.
My journey began with Demandware, where we pioneered the establishment of the Nordics Region. I had the privilege of driving strategic initiatives that attracted and closed renowned brands such as BESTSELLER, Pandora, Stokke, and Acne Studios, establishing a strong market presence and achieving remarkable growth. Transitioning into Salesforce, I continued to lead from the front, spearheading the Salesforce Commerce Cloud business across Nordics and Benelux, consistently surpassing targets and enhancing our strategic selling approach.
Serving as the Senior Regional Vice President in EBOU, I have been honored to witness our team’s extraordinary success in expanding the Salesforce B2B Commerce and Salesforce Order Management business in most of EMEA. With a deep commitment to DEI, hiring, coaching, and mentoring female talent, along with a high-impact GTM strategy and exceptional team collaboration, we achieved impressive quota attainments and secured partnerships with esteemed brands. Our efforts in expanding Salesforce Order Management across key regions and securing partnerships with renowned European brands have been particularly rewarding.
I want to extend a special thank you to all my direct managers and the other leaders I have worked with throughout these 11 years. Your unwavering support, guidance, and mentorship have been invaluable in shaping my professional journey. Your belief in my abilities and your investment in my growth have played a crucial role in my development and success.
To my teams, your dedication, talent, and unwavering support have been the foundation of our achievements. The camaraderie and teamwork we shared will always hold a special place in my heart. It has been an honor to mentor and coach many of you, and witnessing your growth and success has been one of the most fulfilling aspects of my role.
I would also like to express my deepest appreciation to our partners and customers. Your trust and collaboration have been integral to our success, and it has been a privilege to work alongside you to drive innovation and achieve outstanding results.
As I embark on the next chapter of my professional journey, I carry with me the invaluable experiences and lessons learned here. I am excited about what the future holds and cannot wait for our paths to cross again.
Thank you for an incredible 11 years!
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