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Laura Gassin
Art Director - Senior Brand Designer - Axeptio
Professional Background
Laura Gassin is a distinguished professional in the field of visual communication and multimedia design, with a strong affinity for graphic creation, web development, and serious gaming. Her diverse skill set stems from her experience in various roles across multiple organizations, where she has honed her expertise in producing engaging visuals and interactive digital experiences. Laura has successfully navigated all stages of production from conception to promotion, showcasing her versatility and creativity throughout her career.
In her current role as Art Director at Axeptio-GDPR, Laura leads creative initiatives to ensure that branding and visual communication align with the company's mission and goals. Her prior experience includes notable positions such as Illustratrice and Direction artistique at Scène de Bayssan, where she contributed her artistic talents to a wide array of projects, and as Art Director at TransferNow, where she enhanced the user experience through effective design strategies.
A key highlight of Laura's career was her participation in the Startup Weekend Montpellier 2017, where she received the “Prix coup de cœur du FISE” for her innovative project with Cap ou Kayak. This accolade speaks to her ability to blend creativity with entrepreneurial spirit, showcasing her knack for idea generation and implementation.
Education and Achievements
Laura's educational journey reflects her commitment to mastery in the realm of multimedia and web design. She holds a professional license in multimedia project management with mention AB from Institut Ingemedia, where she developed foundational skills essential for leading projects in a fast-paced digital landscape. Additionally, she earned a Bachelor’s degree in webmaster/webdesign at IEFM 3D, complemented by a BTS in communication visuelle multimedia from La Grande Tourrache, where she impressed her instructors with both her skill and creativity.
Before diving into design, Laura pursued a foundational understanding of biological sciences, having completed her L1 Biologie at Université Montpellier II and attained her BAC S in biology-ecology with mention AB at Lycée Agropolis. This background not only reflects her diverse interests but also informs her work in serious games focusing on health and the environment, where she adeptly combines her technical skills and her passion for sustainability and public health.
Notable Projects and Contributions
Laura Gassin has worked on an extensive portfolio of projects that highlights her graphic design prowess. Throughout her career, she has been involved in creating logos, character designs, 3D textures, set designs, user interfaces, animations, promotional videos, websites, newsletters, and various printed materials including business cards, brochures, and informational articles. Her role as a Lead Graphic Designer at GENIOUS Healthcare underscores her capacity to develop effective health communication materials, crucial for raising awareness and engagement within the healthcare realm.
Moreover, her entrepreneurial venture as the founder, designer, and writer at écocololo.fr showcases her dedication to environmental issues and effective communication strategies. In this capacity, she successfully merged her graphic design skills with her passion for eco-friendly practices and message dissemination.
Laura’s artistic approach to serious games has not gone unnoticed; she continues to innovate in her field and impact others through her compelling storytelling and visual narratives. Throughout her years in the industry, she has left her mark on various companies by pushing the boundaries of traditional design and exploring the intersection of digital media with education and social impact.
Conclusion
In conclusion, Laura Gassin stands out as a multifaceted designer with a rich background in visual communication and multimedia project management. With her extensive training and diverse experiences, she embodies creativity, innovation, and a commitment to making a meaningful difference in health and environmental awareness through design. She continues to inspire those around her and showcases the endless possibilities within the world of graphic design and serious gaming. A visit to her portfolio at http://www.lauragassin.com reflects her dedication, creativity, and a profound understanding of the visual communication landscape.
