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Laura Martin
Forecast Accuracy and Sales Enablement guarantees Outside Sales Success. Sales Ops = Getting Things Done!!
Professional Background
Laura Martin brings a wealth of diverse experience to her roles, having successfully navigated multiple industries throughout her career. With an impressive professional history in non-profit organizations, sales (both inside and outside), construction, mechanical sales, training, and sales operations, Laura is often described as a 'Jack of all trades.' This multifaceted background not only highlights her adaptability but also reveals a strong aptitude for learning and a proactive approach to challenges. Whether tackling customer relations or diving into data analytics, Laura’s broad skill set positions her to excel in various business environments.
At Motorola Solutions Inc., Laura has thrived in the Sales Operations Manager role, currently focusing on the Central State & Local Government Team. Her responsibilities encompass account pipeline management, customer relations, and sales enablement—areas where she relishes the opportunity to mentor others. Her innate passion for helping individuals pursue their best is a driving force behind her professional objectives. Laura believes that understanding the core needs of clients is a fundamental aspect of achieving business success, a philosophy she has applied effectively across all her positions.
Before her current role, Laura held several managerial positions within Motorola Solutions, including sales operations leadership for the Commercial Markets & F100 Team as well as the North America Indirect/Channel Team. Each of these roles allowed her to hone her skills in field strategy and forecasting, cementing her reputation as a leader capable of maximizing sales efficiency.
Additionally, her earlier career steps included impactful roles such as the Pricing & Profitability Analyst for North America Government and a Global Project Manager focusing on Government & Enterprise accounts. This extensive expertise illustrates her growth trajectory within the organization, highlighting her commitment to mastering the sales landscape.
Laura's career also includes significant contributions as an account executive and sales consultant at Anchor Seals Inc. and as an executive sales representative at International Piping Systems. Her journey began as an outside sales representative at Cargill and as the Assistant Marketing Director at Operation P.R.I.D.E., building a solid foundation for her later leadership roles.
Education and Achievements
Laura holds a Bachelor's degree in Marketing/Sales from Western Kentucky University, where she developed a solid understanding of marketing principles that would later inform her professional endeavors. Her academic background equipped her with the skills necessary to navigate the complexities of sales and marketing in the business arena.
Through her career, Laura has achieved notable successes, particularly in sales enablement and operations management. Her work has significantly impacted organizational performance and customer satisfaction, establishing her as a trusted advisor and leader among her peers. Laura embraces feedback and constructive criticism, which she believes are critical to personal and professional growth. She actively seeks opportunities for mentorship, reflecting her commitment to continuous learning and development.
When not engaged in her professional pursuits, Laura plays a vital role in her community through fundraising for local schools and parks. She is passionate about making a difference and often dedicates her time to canvassing for local alderman campaigns. For Laura, community involvement goes hand-in-hand with her desire to support those around her, embodying her 'people person' ethos.
Achievements
- Sales Operations Leadership: Demonstrated success in strategic planning and implementation within the Sales Operations arena at Motorola Solutions.
- Community Engagement: Instrumental in fundraising efforts that benefit local educational institutions and parks within her community.
- Sales Enablement: Actively involved in empowering sales teams to enhance their performance and achieve personal bests.
- Mentorship: She embraces opportunities to mentor and develop others, enhancing their skills in sales operations and customer engagement.
- Professional Skills: Expertise in forecasting, sales operations, account pipeline management, and customer relationship management, complementing her technical skills in tools like Tableau, BRIO Reporting, and Salesforce Operations.
In summary, Laura Martin is a dynamic and skilled professional whose career journey reflects her versatility and commitment to success across various industries. Her proactive approach, passion for community involvement, and dedication to mentorship and learning make her a standout individual in the sales operations field. As she continues to grow professionally, Laura aspires to lead her own team and use her wide-ranging experience to drive meaningful results in her industry.
