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Laura McCann
Founder & Chief Executive Officer at ADORAtherapy
Professional Background
Laura McCann is a seasoned entrepreneur and accomplished leader in the fields of wellness, beauty, fashion, and technology, possessing a remarkable track record of success across various roles. As the founder of multiple innovative companies, including Fashion Express, IPO International, Zweave, and WYSWYG, LLC, Laura has consistently demonstrated her ability to disrupt industries and create meaningful products. Currently, she proudly serves as the CEO and Chief Mood Booster at Adoratherapy, a brand that is transforming the aromatherapy landscape. Under Laura's leadership, Adoratherapy has established a strong presence in the market, selling products both online and at their Asheville, North Carolina location, while also engaging in wholesale relationships.
In addition to her entrepreneurial ventures, Laura has made significant contributions to the community and business landscape. She is an esteemed Tory Burch Fellow and was honored with the Western Woman Small Business Award, reflecting her commitment to excellence and innovation. Laura's expertise extends beyond product development; her time as a member and former president of the New York Chapter of the Entrepreneurs' Organization (EO) showcases her dedication to fostering a supportive network for fellow entrepreneurs. She has also played pivotal roles on various boards, contributing her insights and leadership to multiple initiatives.
Education and Achievements
Laura's academic journey is as impressive as her professional accomplishments. She earned a Bachelor of Fine Arts in Fashion Design from Parsons School of Design, part of The New School, where she honed her creativity and design skills. Her education didn't stop there; she also pursued an Executive Masters Program through the prestigious Birthing of Giants at the MIT Sloan School of Management, acquiring invaluable knowledge in entrepreneurship and business strategy. Prior to her success in the American entrepreneurial landscape, Laura completed her Baccalaureat in Economics at Lycee Janson De Sailly, and further developed her skills in digital marketing through specialized studies at JB Media, ensuring she remains ahead of trends in a fast-paced marketplace.
Beyond her educational pursuits, Laura's diverse career includes significant positions that showcase her versatility and expertise. As the former Practice Leader and Associate Partner at The Parker Avery Group, she contributed to shaping industry insights and strategies in the consumer product space. Her prior experience includes roles such as Acting General Manager for AsiaPac at Stylesight, where she led initiatives to innovate and deliver valuable solutions in the market. As a V.P. of Product Development and then S.V.P. of Product Management at Stylesight, she was instrumental in overseeing product strategy and ensuring alignment with consumer needs and market demands.
Laura’s venture into the world of technology began with her work at Zweave, Inc., where she served as a Gap Inc Project-Apparel PLM Specialist and later as a Principal Investigator for the SBIR under the United States Navy, showcasing her capacity to merge technology with consumer products strategically. Additionally, she founded and led companies such as Fashion Express Worldwide, where she made her mark in the fashion sector, and WYSWYG, LLC, bringing vision and innovation to the forefront.
Achievements
Laura McCann's contributions to the wellness and beauty sectors are remarkable, particularly through her leadership at Adoratherapy. She has embraced the role of Chief Mood Booster, emphasizing the importance of emotional well-being and the power of aromatherapy in everyday life. By focusing on holistic wellness and creating a captivating shopping experience, Laura has successfully positioned Adoratherapy as a go-to brand for consumers seeking natural alternatives.
Furthermore, Laura's commitment to mentoring women in business highlights her dedication to empowering the next generation of female leaders. Her experience and expertise make her a standout figure in the entrepreneurial community, where she actively shares her knowledge and inspires others to pursue their dreams.
With a rich background in both acting and fashion, including starring in the acclaimed film "La Petite Sirene" at the age of 16, Laura exemplifies creativity and passion. After stepping away from the acting world to focus on fashion design at Parsons, she has continued to inspire those around her with her dynamic career and unwavering dedication.
Link to Adoratherapy
For those interested in Laura's latest venture, Adoratherapy offers a wide range of aromatherapy products designed to enhance emotional well-being. For more information or to explore their offerings, visit their website: Adoratherapy.
