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Laura Slatkin
EXECUTIVE CHAIRMAN, FOUNDER
Laura Slatkin is an influential figure in the luxury home fragrance industry, serving as the Executive Chairman and Founder of NEST Fragrances. She launched the brand in 2008, following a successful career in finance and her earlier venture, Slatkin & Co., which she co-founded with her husband, Harry Slatkin, in 1994. This earlier company was notable for being one of the first luxury home fragrance brands and was acquired by Limited Brands in 2005, allowing Laura to pivot towards her current endeavors.123
Early Career and Entrepreneurial Journey
Before entering the fragrance industry, Laura spent 13 years at Lehman Brothers, where she rose to the position of senior vice president. Her transition into home fragrances began when she partnered with her brother-in-law in the interior design business, which ultimately led to the creation of Slatkin & Co..12 After its acquisition, Laura faced a non-compete clause that allowed her to explore fragrance development for other high-end brands before establishing NEST Fragrances.
NEST Fragrances
Under Laura's leadership, NEST Fragrances has expanded its offerings from luxury scented candles to include fine fragrances and personal care products. The brand is recognized for its commitment to quality and aesthetic appeal, with a focus on creating fragrances that resonate with consumers' lifestyles.23 Laura emphasizes the importance of integrity in branding, aiming to provide consumers with authentic fragrance experiences rather than mere products from fashion or cosmetic brands.2
Philanthropy and Advocacy
Beyond her business achievements, Laura is deeply involved in philanthropic efforts, particularly concerning autism awareness. She co-founded Next for Autism, an organization dedicated to enhancing services for individuals on the autism spectrum, motivated by her personal connection as a mother of a son with autism.13 She also serves on various boards related to autism advocacy and education.
Personal Style and Influence
Laura Slatkin is often described as having a distinct style that combines elegance with creativity. Her approach to fragrance development is highly personalized; she collaborates closely with artists and perfumers to create scents that reflect artistic visions.4 Her insights into consumer behavior have positioned NEST as a leader in adapting to lifestyle trends, especially during periods like the COVID-19 pandemic when home fragrance became increasingly significant.3
In summary, Laura Slatkin's journey from Wall Street to the helm of a leading fragrance brand illustrates her entrepreneurial spirit and commitment to quality and community. Her work continues to influence both the fragrance industry and philanthropic initiatives related to autism.

