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Lauren Smith

VP of Growth Marketing; Chief Member

Lauren Smith is a seasoned SaaS marketing leader with ten years of experience in developing, executing, and managing integrated marketing strategies to boost leads and revenue.

She excels in both analytical and creative aspects of marketing, spotting new opportunities, and optimizing current channels for growth.

Lauren is dedicated to team building, ensuring top-notch customer experiences, driving business outcomes, and pursuing continuous learning.

She holds a Bachelor of Science degree in Marketing and Writing from Providence College.

Lauren has held various significant roles in notable organizations such as Chief, Litmus, Ipswitch, and Xactly Corp.

Her career journey includes roles like Vice President of Acquisition & Customer Marketing, Senior Director of Acquisition Marketing, Director of Product Marketing, Content Marketing Manager, and Marketing Coordinator.

She brings a wealth of experience from her past positions like Sports Marketing Intern at Providence College and Marketing Intern at Xactly Corp.

Highlights

Dec 21 · linkedin

📣 Calling all #contentmarketing pros looking for a fresh start in 2024! We're #hiring for a Sr. Content Marketing Manager at Litmus. 📣

If you're passionate about content marketing and how it fits in at every step of the customer lifecycle—plus love collaborating with amazing people like Jaina Mistry Kimberly Huang Martyn Lee Hannah Tiner Daniel Hawkins Logan Sandrock Baird and more—then this may be the gig for you!

Learn more & apply here (and reach out if you have any Qs!) https://lnkd.in/gtfWqP7b

Sep 12 · linkedin

It’s time!! Cynthia Price & Logan Sandrock Baird kicking off #LitmusLive. Great start to a great few days.

Lauren Smith
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Location

Greater Boston