Suggestions
Laurence Langstone
I help SDR leaders smash quota 🐺 Founder @ The SDR Leader // Leader @ Workday
Laurence Langstone is a Senior Manager of Corporate Sales Development at Workday, a position they have held since February 2023.2 Based in Boston, Massachusetts, Langstone brings significant experience to their role in sales development.3
Professional Background
Langstone has a strong focus on sales development and team leadership. They are known for:
- Valuing diversity and inclusion in their sales development teams1
- Encouraging team members to be their authentic selves1
- Identifying and leveraging people's interests and strengths1
Career Highlights
- Current Role: Senior Manager, Corporate Sales Development at Workday23
- Previous Experience: Langstone has approximately 6.8 years of work experience, demonstrating skills in teamwork and team leadership5
Entrepreneurial Ventures
In addition to their corporate role, Langstone is the founder of "The SDR Leader," an initiative aimed at helping Sales Development Representative (SDR) leaders achieve their quotas.4
Skills and Expertise
Langstone's professional skill set includes:
- Sales development strategy
- Team leadership and management
- Diversity and inclusion practices
- Quota achievement
Langstone is actively engaged on LinkedIn, where they share insights and experiences related to their work in sales development and leadership.4
Highlights
SDRs – stop replying to emails.
Call them instead.
“Hey X, it’s Y from Z. Just got your email and thought I'd give you a quick call..."
This approach gives you two advantages:
𝟭. 𝗨𝗿𝗴𝗲𝗻𝗰𝘆
Skip the back-and-forth emails in favor of one impactful phone call.
𝟮. 𝗖𝗼𝗻𝘁𝗿𝗼𝗹
Better position yourself to handle objections and drive outcomes.
Treat emails as a setup for the phone.
You'll be amazed by the results.
Happy hunting.
A great mentor will change your life.
It did for me.
In 2017 Chris Ritson hired me as an SDR.
- helped me master prospecting.
In 2018 he promoted me to SDR Manager.
- taught me leadership fundamentals.
In 2019 he sponsored my move to the US.
- mentored me on building a new team.
In 2022 he cofounded a business with me.
- mentors me on sales and marketing.
Together we've:
→ Scaled a global SDR team to $50M ARR → Built repeatable SDR systems that win → Trained 100+ leaders in our bootcamp
We’ve also:
→ Become best mates → Invested in each others lives → Had plenty NSFW banter along the way
Chris became a mentor and a friend for life.
Did I get lucky?
Yes, but great mentors aren’t just given.
They’re earned:
- I invested in learning from Chris
- Gave back to him where I could
- And proved I was trustworthy
The rest was history.
Moral of the story?
When you find a great mentor, invest in them.
It might just be the best investment you make.
