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Lauri Baker

Digital Disrupter | Board Member | Advisor | Entrepreneur & Ad-tech Enabler | Speaker

Lauri Baker is a seasoned media and adtech executive with over two decades of experience in sales, marketing, and business leadership.4 She recently joined KERV Interactive as Senior Vice President, Head of Partnerships in October 2024.26 Prior to this, Baker served as Senior Vice President of Strategic Partnerships at Infillion.35

Throughout her career, Baker has held key roles at prominent companies, including:

  1. Partner and COO at Pause Commercials1
  2. Leadership positions at Discovery Inc., Verizon Media, HuffPost, and Yahoo!1
  3. Co-founder of one of the earliest branded content studios at HuffPost Partner Studio2

Baker's expertise lies in:

  • Developing and nurturing mission-critical partnerships1
  • Scaling new technologies and driving measurable results2
  • Building relationships that create successful product roadmaps and go-to-market strategies1

Her accomplishments include:

  • Delivering $250M+ revenue growth for brands1
  • Being named one of NewsCred's 50 Most Influential Content Marketers2
  • Serving on the IAB Video Leadership Board2

Baker is known for her ability to bridge the gap between content and commerce, focusing on innovative solutions that enhance both performance and privacy in advertising.2 Her LinkedIn username is ljaynyc.4

Highlights

Oct 16 · kerv.ai
KERV Appoints Adtech Veteran Lauri Baker as Senior Vice ...
KERV Appoints Adtech Veteran Lauri Baker as Senior Vice ...
KERV Appoints Adtech Veteran Lauri Baker as Senior Vice ...
Sep 30 · theorg.com
Lauri Baker - SVP, Strategic Partnerships at Infillion | The Org
Lauri Baker - SVP, Strategic Partnerships at Infillion | The Org
Sep 25 · theorg.com
Leadership Team - Infillion - The Org
Mar 7 · infillion.com
Gimbal | true[X] Name Lauri Baker as SVP, Partnership Strategy
Gimbal | true[X] Name Lauri Baker as SVP, Partnership Strategy

Related Questions

What are some of Lauri Baker's most notable achievements in her career?
How did Lauri Baker's role at Infillion differ from her previous positions?
What specific strategies did Lauri Baker implement at Gimbal true[X]?
How has Lauri Baker contributed to the growth of KERV Interactive?
What are Lauri Baker's future plans and goals in the adtech industry?
Lauri Baker
Lauri Baker, photo 1
Lauri Baker, photo 2
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Location

New York, New York, United States