Sign In

Laurie Klassen

Co-Founder & CEO at Level Ground Trading

Laurie Klassen is a seasoned professional in the field of Consumer Packaged Goods (CPG) with a strong focus on leveraging the principles of Fair Trade to make a significant impact.

Driven by a passion for the potential of plants and the innovative practices of small-scale farmers, Laurie thrives on connecting with emerging entrepreneurs, micro-enterprises, and cooperatives.

With a background in Anthropology and Business Administration, Laurie has cultivated a deep understanding of different cultures and the dynamics of the business world.

Having served as the CEO of Level Ground Trading and previously held roles in Producer Relations & Marketing within the organization, Laurie has played a vital role in establishing Level Ground as a trailblazer in Direct Fair Trade on the West Coast of Canada.

Laurie Klassen is an advocate for elevating coffee culture and promoting the importance of ethical sourcing, benefiting everyone from farmers to customers.

Known for embracing the business community's drive for continual improvement, Laurie is a vital figure in the realm of Fair Trade practices and sustainable business models.

Laurie Klassen
Add to my network

Location

Central Saanich, British Columbia, Canada