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Lawrence Leuschner
CEO & Co-Founder at TIER Mobility
Lawrence Leuschner is a prominent entrepreneur and climate action advocate based in Berlin, Germany. He is best known for his role as the CEO and Co-Founder of TIER Mobility, a leading European micro-mobility company that he established in July 2018.1 TIER Mobility aims to change urban transportation by offering sustainable electric scooters, bikes, and mopeds in over 130 cities across Europe and beyond.
Professional Experience
TIER Mobility: As the CEO and Co-Founder of TIER Mobility, Leuschner has been instrumental in driving the company's mission to provide greener alternatives to traditional urban transportation. Under his leadership, TIER has become Europe's leading player in the micro-mobility sector, focusing on climate-neutral operations and sustainable business practices.1
Blue Impact: In September 2019, Leuschner founded Blue Impact, an investment fund dedicated to supporting climate "activist" entrepreneurs. Through Blue Impact, he has pledged his entire stake in TIER to further the climate mission, with all profits being reinvested in the fund to support early-stage teams working on climate change solutions.1
Climate Activism
Leuschner is a Founding Supporter of Leaders for Climate Action, an initiative launched in August 2019. As part of this group, he collaborates with over 100 leading German digital entrepreneurs to promote sustainable and ecological development across Germany and Europe. Their activities include:
- Making their companies more climate-friendly
- Reducing personal CO2 emissions
- Promoting innovation in climate protection
- Advocating for immediate CO2 pricing
- Pushing for nationwide expansion of renewable energies1
Recognition
Leuschner's entrepreneurial efforts have been recognized in the business community. He was a finalist for the EY Entrepreneur of the Year award in both 2020 and 2021.1
Language Skills
He is proficient in multiple languages:
- German (native or bilingual proficiency)
- English (full professional proficiency)
- Spanish (elementary proficiency)1
Lawrence Leuschner's career demonstrates a strong commitment to combining entrepreneurship with environmental sustainability, positioning him as a leader in the fight against climate change through innovative business solutions.
Highlights
📢 TIER and Dott to form the European champion of shared micro-mobility📢
Kicking off 2024 with some exciting news for TIER and the industry more broadly: we've spoken for a long time about how the industry needs to consolidate and today is a big milestone in that journey, with TIER and Dott joining forces!
In 2023, every micro-mobility provider had to place a big emphasis on getting to profitability, TIER included. As per my last post, we had to re-evaluate our strategy and approach, making some difficult decisions and efficiencies. As a result, we made some big strides towards profitability.
In 2024, we are focussed on accelerating that work to achieve profitability, and market consolidation is key - unlocking new markets, economies of scale and an expanded vehicle portfolio.
In Dott, we have found a great partner:
💚 We share the same values and priorities: delivering reliably and responsibly for users and cities, with a commitment to sustainability at our core. 📈 Combined, we are the market leader by revenue in the majority of European markets 🤝 Great teams! It has been great working with the Dott team to chart our shared vision for 2024 and beyond.
Now for some personal news…
This announcement is a change for TIER but also for me! I will be stepping away from the day-to-day management of the company, transitioning from CEO to Chairman of the Board in the coming weeks.
It has been an incredible journey co-founding and then leading TIER for the last 5 years, from being Number 5 in Market Share in 2018 to Market Leader in 2023/24. Back in 2018, I could never have imagined the crazy journey I was about to embark on - racing to build the app, win markets, engineer hardware, partner with cities, develop new features and run operations for completely new vehicles. And you can throw in a global pandemic with lockdowns! It has been an incredible experience, and I am particularly proud that, through it all, we stuck to our values, with sustainability at our core.
I have had the honour of working with great minds who helped build TIER into the European leader it is today. I had no experience in mobility when we started, so I want to thank everyone in my team, my co-founders and our investors for helping me - I learnt a lot from all of you. Now, as we move into a new year with a new combined entity, it is the right time to hand the baton to someone else…
..And I will be handing the CEO baton to Henri Moissinac! Henri is an incredible leader who brings a wealth of experience - not only building his own business - online-bazaar - which he later sold to ebay, but also building the mobile platform for Facebook and, of course, navigating micro-mobility with Dott. I have immense confidence not only in Henri, but in the broader joint leadership team and the strategic direction we have set. I look forward to watching them take TIER from strength to strength while I continue to support our collective vision as Chairman of the Board.
It has been an incredibly hard year for the majority of entrepreneurs, start-ups and scale-ups. This also applies to us at TIER Mobility. High inflation and the cost of living crisis have dominated the news in 2023, and the knock-on impacts of reduced consumer demand and confidence makes for a difficult business environment.
Nearly every business that was previously focussed on growth and expansion has written or spoken about the sharp pivot we've had to make to focus on profitability. Unfortunately, these things can't happen overnight - it takes time and a lot of effort to change track. 100% of the company focus has been on execution to profitability - working with every employee at TIER to reduce our operational losses and work towards profitability.
We have made insane progress on this in a short space of time:
- As a group, we improved our EBITDA from -63% in 2022 to be on track for -15% in 2023.
- We achieved profitability for the last 5 months
- For 2023, we anticipate we will be profitable on an annual basis for 80% of our markets, including some of our largest - Germany, the UK and France.
- We managed to make our ebikes a success, achieving profitability for this vehicle in 2023. It's not about scooters, it's about micro-mobility as a whole
A huge thank you to everyone who has worked on this - it's been a lot of hard work and long days.
But we haven't made it to profitability yet, which means there's still more we need to do and decisions we need to make for 2024. With not enough visibility on how and if markets will recover, we have to presume demand in 24 will look like demand in 23. This means that to get to profitability, we need to bring our cost base down.
Unfortunately, this means that we will be making layoffs in a number of countries today - roughly 22% of our combined Central and Regional workforce, with the majority of affected roles sitting centrally.
It is a difficult day at the end of a difficult year. Everyone has worked incredibly hard to get us much closer to profitability, but the external factors have just limited what we could achieve.
The people leaving us today are extremely passionate, driven individuals who will be an asset to any company. The decision we have made today has nothing to do with their performance and should not detract from how much they gave to this company.
I remain truly grateful to them for choosing to join our mission to change mobility for good and I want to thank them for everything they have done for TIER.
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Mesh offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Mesh is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Mesh as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Mesh offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Mesh takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Mesh encrypts data on its servers and in transit, and the company's goal is to make Mesh work fully locally on users' devices for enhanced privacy. Mesh is also SOC 2 Type 2 certified.
Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Mesh's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Mesh makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Mesh's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Mesh isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Mesh instead of Salesforce, Hubspot, and Pipedrive. Mesh is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Mesh can absolutely serve as your primary relationship management tool.
Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.