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Leigh Sherman

Performance Coach - Tech Entrepreneur - Growth Hacker

Leigh Sherman is a startup specialist, high-performance coach, and advisor to high-growth tech companies with a focus on helping teams enhance their trajectory and potential for scale.

With over a decade of experience in technology-enabled businesses, Leigh transitioned from working with elite athletes to the startup ecosystem, where he has excelled from startup to scale-up stages, serving as a founder and advisor.

His expertise lies in SaaS and growth strategy, particularly in assisting founders with deep domain expertise to develop product-led growth strategies. Leigh is a valued partner for both global and local accelerator programs, providing strategic coaching and advisory services.

Leigh's educational background includes studies in sports management, marketing, and coaching principles from institutions like Federation University Australia and Deakin University. He is also an Alumni & Mentor at Techstars.

Professionally, Leigh has held key positions such as Head of Growth Accelerator at SaaS Academy, Strategic Growth Advisor at The Entourage, and various roles in mentorship and coaching capacities across different organizations.

Moreover, Leigh has been involved in startups like Pantreeco and held managerial positions at reputable companies like Booking.com and Zwift, displaying a diverse skill set across sectors.

For further information or to connect with Leigh, visit https://www.leighroy.com/about-me.

Highlights

Jun 4 · linkedin

The concept of improving by 1% each day is a tactic that most people should avoid in sports and business.

It’s a feel-good idea that people like because they think it justifies small, slow progress towards their goals.

In reality you can’t reach your potential by focusing on 1% improvements.

You should only incrementally improve something when you are already operating at a highly proficient level—meaning you are a master of your craft, and further progress is found through subtle but very calculated nuances across your technique.

For most people, it's essential to find the largest performance uplifts across your entire growth model and aggressively favor efficiency and technique over everything else.

Your performance may decrease initially because you're reframing what a quality foundation or baseline technique is. However, once this new foundation is normalized, you will see a much sharper growth trajectory and better performance sustainability.

Focus on being 100% at a few critical things and stop most other activities in your day that are unimportant to this stage of growth. This approach will help you reach the professional level much quicker.

A 1% improvement won’t get you to the pro leagues; it will only help you stay at the top once you arrive.

Related Questions

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Leigh Sherman
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Location

Sydney, New South Wales, Australia