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Leora Kelman

Principal at Boston Consulting Group (BCG)

Leora Kelman is a Partner at Boston Consulting Group (BCG), based in their Brooklyn office.1 She specializes in retail media and has extensive experience in personalization, digital marketing, and media monetization efforts for large-scale retail clients.1

As the North America topic lead for Retail Media at BCG, Leora has authored several research pieces on the subject, including:

  • "The $100B Media Opportunity for Retailers"
  • "How Retail Media is Reshaping Media"
  • "5 Things CPGs want from Retail Media"
  • "IAB Retail Media Measurement Guidelines Explainer"
  • "How Retail Media Can Top the CMO Agenda"1

Professional Background

Before joining BCG, Leora held diverse roles in different industries:

  • General Manager for Arcadia Growth, a social enterprise based in Nairobi, Kenya
  • Worked with Acne Studios, a Swedish fashion brand
  • Involved with Liberty & Justice, an ethical apparel start-up1

Education

Leora's educational background is impressive:

  • JD-MBA from Yale Law School and Stanford Graduate School of Business
  • BA in Economics-Philosophy from Columbia University, graduating summa cum laude1

Her unique combination of legal, business, and philosophy education likely contributes to her multifaceted approach to retail media and business strategy.

Highlights

Nov 6 · thearf.org
Diving into Key Issues in Shopper Marketing: Speaker Bios - The ARF
Nov 6 · thearf.org
Diving into Key Issues in Shopper Marketing: Retail Media and ...
Jun 11 · bcg.com
Driving Brand Success With Retail Media Innovation | BCG
Mar 28 · bcg.com
How Retail Media Is Reshaping Retail | BCG
May 19 · bcg.com
The $100 Billion Media Opportunity for Retailers | BCG

Related Questions

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Leora Kelman
Leora Kelman, photo 1
Leora Kelman, photo 2
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Location

New York, New York, United States