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Lesley Butler

Partner, Bain & Company

Lesley Butler is a highly experienced professional with a background in CPG brand marketing and D2C start-up leadership.

Having spent 15 years in the CPG industry, Lesley transitioned to the startup realm as a CMO, driven by a thirst for learning, personal growth, and shaping the brands of tomorrow.

Throughout her career, Lesley has been involved with over 20 brands, ranging from established global icons to burgeoning startups, indicating a diverse and rich experience.

Specializing in digital marketing, brand strategy, P&L management, eCommerce, consumer insights, innovation, and team leadership, Lesley possesses a comprehensive skill set ideal for navigating the ever-evolving business landscape.

Her educational background includes an MBA from Harvard Business School and a Bachelor of Commerce, Honours from Queen's University, underscoring her commitment to academic and professional excellence.

Lesley has held pivotal roles at prestigious organizations like Bain & Company and PepsiCo, serving in various senior marketing and leadership positions where she honed her expertise and made significant contributions to brand growth and innovation.

Formerly the CMO at Tovala and the Founder & Principal of The Growth Project, Lesley's career trajectory exemplifies her passion for driving growth, fostering innovation, and shaping strategic brand narratives.

Lesley's career journey reflects her unwavering commitment to excellence, continuous learning, and a proactive approach to embracing new challenges in the dynamic world of marketing and business.

Highlights

Jun 8 · MarTech
How performance CTV ads are helping Tovala sell meals that cook themselves - MarTech
Jul 16 · Forbes
Chicago Start-Up Tovala Combats Coronavirus Dinner Fatigue With A QR Code. Here’s How. - Forbes
Lesley Butler
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Location

Greater Chicago Area