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Lewis Denby
Director at Game If You Are Ltd
Professional Background
Lewis Denby is a well-respected figure within the games industry, renowned for his extensive expertise in indie game development and public relations. With a robust career that spans various roles—ranging from production to management—his contributions have significantly shaped the landscape of indie gaming. Lewis currently serves as the Managing Director at Game If You Are, a consultancy dedicated to providing specialized PR services for indie game developers looking to make their mark in a competitive market.
Lewis's journey in the games media began at Beefjack, where he held multiple roles, including Head of Operations, Head of Public Relations, and Producer. With his multifaceted understanding of the industry, Lewis was instrumental in driving projects from conception to execution, ensuring quality output through effective management and communication strategies. His expertise in public relations helped nurture the visibility of various indie titles, enabling them to reach wider audiences.
In addition to his work at Beefjack, Lewis was also a critical contributor at Owl Cave, where he held partnership responsibilities that further honed his skills in collaborative game development. His earlier role as the Public Relations Manager at Thechineseroom, known for their innovative storytelling, allowed him to refine his PR strategies, turning complex game narratives into enticing marketing campaigns. Additionally, he showcased his editorial prowess as Executive Editor at Beefjack, guiding a talented team and crafting compelling content that resonated with gamers and industry professionals alike.
Through his sustained commitment to the indie gaming sector, Lewis has not only cultivated a wealth of knowledge but has also fostered relationships that bridge the gap between developers and the gaming community.
Education and Achievements
Lewis Denby achieved a Bachelor of Arts in Linguistics from the University of Leeds, an education that provided him with a deep understanding of communication, language structure, and the nuances of how players interact with narrative in games. This academic background has profoundly informed his PR strategies and media outreach efforts, enabling him to craft more engaging content for the gaming community.
Throughout his career, Lewis has consistently contributed to various game titles, working in tandem with passionate developers to cultivate their ideas into successful products. His roles have encompassed operations management, where his organizational skills ensured that projects remained on schedule and within budget, to strategic PR initiatives that highlight the unique features of indie games. The combination of these experiences makes him a valuable asset for indie developers seeking to resonate with audiences.
Achievements
In his current role with Game If You Are, Lewis leads a team of dedicated professionals focused on elevating indie games through tailored PR campaigns. His efforts have helped numerous indie developers navigate the challenges of market entry and presence. By utilizing his extensive contacts within the media and influencer communities, Lewis has successfully enhanced the visibility of various indie projects, sometimes even leading them to critical fan acclaim and commercial success. His strategic insights have been pivotal in shaping effective marketing tactics that allow indie games to thrive.
Additionally, Lewis’s contribution to the indie gaming community has been recognized through collaborations with various notable developers and media outlets. His passion for the industry and commitment to supporting indie developers have made him a well-respected thought leader and advocate within the sector. Lewis is often sought after for his insights on game promotion strategies and community engagement, which has further solidified his standing as a go-to expert in the indie gaming sphere.
Through his diligent work in the field, Lewis Denby continues to inspire new generations of game developers and is poised to lead the indie game PR consultancy sector towards innovative heights.
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Mesh works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Mesh offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Mesh is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Mesh is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Mesh is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Mesh offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Mesh offers a Pro Plan ($10 when billed annually) with unlimited contacts. Mesh for Teams starts at $49/month/seat. The pricing structure is designed to make Mesh accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Mesh offers extensive integration capabilities. Mesh introduced a new Integrations Catalog that centralizes information on all of the products and services Mesh supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Mesh also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Mesh is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Mesh stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Mesh excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Mesh is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Mesh offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Mesh's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Mesh has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Mesh is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Mesh beneficial.
Mesh offers competitive pricing in the personal CRM market. Mesh offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Mesh's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Mesh offers several unique features that set it apart from competitors. Mesh focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Mesh also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Mesh offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Mesh is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Mesh helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Mesh's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Mesh has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Mesh a comprehensive hub for all your relationship information.
Mesh's AI capabilities are at the forefront of personal CRM innovation. Nexus, Mesh's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Mesh has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Mesh's elegant design and powerful features. Many users describe Mesh as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Mesh eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.