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Lindsay Impett
Head of Events at World Netball
Professional Background
Lindsay Impett is a dynamic leader with an extraordinary background in strategic and operational management within the sports industry. With over a decade of experience in high-profile roles, she has demonstrated her expertise in event management and operational execution, having successfully directed major events such as the Vitality Netball World Cup 2019 and the European Archery Championships 2016. Her approach blends creativity with a systematic business acumen, making her a sought-after consultant and event manager in the sports realm.
In her role as Executive Director for NWC2019 Ltd, Lindsay spearheaded the initiative from its inception. She held executive responsibility encompassing legal, financial, and project management aspects, ensuring adherence to the UK Sport Code for Sports Governance. Lindsay’s strategic planning was evident in the development of ticket, hospitality, merchandise, and travel strategies that significantly mitigated financial risks, contributing to an impressive achievement of reaching 90% of the ticket income target 11 months prior to the event. Ultimately, her leadership enabled the event to exceed its budget by £1.3 million, showcasing her financial expertise and event marketing prowess.
Lindsay's accomplishments extend beyond netball. While acting as the Major Event Consultant at UK Sport, she guided various projects that shaped the landscape of sports events across the UK. Furthermore, as the Venue General Manager during the London 2012 Olympic Games, she skillfully led a team of 1,800 at the esteemed Wembley Arena, adeptly managing all operational and crisis management requirements that arose during this prestigious event.
Education and Achievements
Lindsay’s educational background is driven by a commitment to excellence. She earned a Postgraduate Certificate in Business Event Management at Edinburgh Napier University, achieving a distinction that reflects her dedication and mastery of the subject. In addition, her journey in business continued with a Postgraduate Certificate in Business Administration, which she pursued while at The Open University. Earlier in her academic career, she obtained a BSc in Physical Education, Sports Science, and Recreation Management from the highly regarded Loughborough University.
These qualifications underpin her significant achievements throughout her career, including the successful negotiation of a broadcast agreement for NWC2019 with renowned networks Sky and the BBC. This agreement allowed for all tournament matches to be aired at no cost to NWC2019 Ltd, an endeavor that showcased her exceptional negotiation skills and ability to forge valuable partnerships.
Lindsay’s role with the European Archery Championships was transformative, as she turned a potential £90k deficit into a £20k profit, ultimately leading the event to be recognized as the ‘best ever’ by World Archery – Europe. This accomplishment exemplifies her ability to lead under pressure and generate successful outcomes, solidifying her reputation as a leading figure in event management.
Organizations and Leadership Roles
Throughout her career, Lindsay has held various prestigious roles, further enhancing her credentials in the sports management industry. Currently, she serves as the Head of Events at World Netball, where she continues to build on her expertise in leading high-profile events and developing innovative strategies that elevate the sport.
Lindsay's previous positions as Event Director and Consultant underscore her flexible skill set, as she has engaged with various organizations on a freelance basis, including her impactful work as Director of Events at World Lacrosse and her extensive portfolio with the London 2012 team as both Venue General Manager and Venue Operations Manager.
In addition to her operational roles, Lindsay has been active in the educational realm, having served as a lecturer at The Event School. This role reflects her dedication to sharing her knowledge and experience, guiding the next generation of event professionals. Her involvement with organizations like the Australian Olympic Committee and the Sydney World Masters Games Organising Committee speaks to her versatility and breadth of experience on an international level, further enhancing her profile as a key player in the global sports event arena.
Achievements and Impact
Lindsay Impett’s impactful contributions to the sports event management sector are numerous. She played a pivotal role in developing team culture across all her endeavors, inspiring excellence and growth among her workforce. This visionary approach not only supports the immediate operational needs of large-scale events but also fosters an environment that promotes employee development and prepares individuals for future leadership roles within the industry.
Her journey exemplifies dedication to excellence and a passion for enhancing the world of sports through well-managed events. Lindsay’s extensive experience, educational background, and leadership skills uniquely position her to continue making significant strides within the sports management field, influencing the way events are planned and executed globally.
As an enthusiastic advocate for sports, Lindsay Impett embodies the spirit of high achievement and effective leadership. Her ability to adapt, innovate, and inspire makes her a distinguished figure in the context of event management, and her future endeavors promise to further influence the landscape of competitive sports events. Whether coordinating the next major competition or mentoring future leaders, Lindsay’s contributions will undoubtedly continue to resonate in the sports community.
