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Lindsay Chan-Kent

Director, Omni Experience Strategy at Old Navy

Lindsay Chan-Kent is the Director of Omnichannel Strategy at Old Navy, a position she has held since 2020.2 Her role likely involves developing and implementing strategies to integrate Old Navy's various sales channels, including in-store, online, and mobile platforms, to provide a seamless shopping experience for customers.

Prior to her current position at Old Navy, Lindsay held several other roles in the retail industry:

  1. Director of Omni Retail Strategy at SEPHORA from 2019 to 20202
  2. Senior Manager of Omnichannel Strategy, also at SEPHORA, from 2018 to 20192

These previous positions indicate that Lindsay has extensive experience in omnichannel retail strategy, which she likely leverages in her current role at Old Navy.

As Director of Omnichannel Strategy, Lindsay probably works closely with various teams within Old Navy, including e-commerce, in-store operations, marketing, and technology, to ensure a cohesive approach to the brand's omnichannel initiatives. Her responsibilities may include developing strategies to enhance the customer experience across all shopping channels, analyzing customer data to inform decision-making, and driving innovation in areas such as mobile commerce and in-store digital integration.

Given Old Navy's focus on omnichannel strategies, as evidenced by their recent holiday campaign featuring Jennifer Hudson across multiple platforms1, Lindsay's role is likely crucial in shaping the brand's overall retail strategy and adapting to changing consumer behaviors in the digital age.

Highlights

Oct 25 · chainstoreage.com
Old Navy features Jennifer Hudson in omnichannel holiday campaign
Old Navy features Jennifer Hudson in omnichannel holiday campaign

Related Questions

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Lindsay Chan-Kent
Lindsay Chan-Kent, photo 1
Lindsay Chan-Kent, photo 2
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Location

Vancouver, British Columbia, Canada