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Lisa Perkins

Senior Marketing Manager | Senior Communications Manager

Lisa Perkins is a customer-centric senior marketing communications manager with a proven track record of leading marketing initiatives and cross-functional teams to improve customer experience, revenue, and operational outcomes. She has deep expertise in strategic planning, marketing strategy, 'go to market' planning, marketing communications, content development, and project management enriched by broad-based multi-channel traditional and digital marketing experience. Perkins has worked in large matrix organizations across financial services, health insurance, government and law, as well as small entrepreneurial businesses, making her a highly versatile professional. Perkins is a strategic thinker and a strong stakeholder manager with postgraduate degrees in management and certified by the Digital Marketing Institute.

Highlights

Sep 18 · linkedin

Helpful article on LinkedIn Algorithm change with guidance for future posting.

Oct 29 · linkedin

'Avocado Leaders'....has our time come? Let me know what you think...

Leaders have always been encouraged to have a hard, commercial core, but 2020 has forced many to soften on the edges in order to lead their people through uncertainty with empathy and care. New research from Macquarie Business School and consultancy firm We Are Unity delves into the emergence of a new type of pandemic-inspired leader – the avocado leader.

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Lisa Perkins
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Location

Greater Sydney Area