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Lissa Blackaby Forsterer
Founder/CEO @Cheerful Persistency | Agency Growth Strategist | Business Development Professional | Mom of 2 Daughters
Lissa Blackaby Forsterer, a highly experienced and accomplished Growth Director at Sid Lee, excels in developing positive and fruitful relationships with Fortune 1000 clients, partners, and agency teams. With a Bachelor's in Business Administration from Portland State University, Lissa has garnered a reputation for cheerful persistency in targeting new business, proactive prospecting, and organic growth programs. With a proven ability to lead RFP responses and manage $1M+ contracts, she has helped agencies net an average growth of 30% YOY. Lissa's past roles include VP of Agency Growth and Director of Business Development at Owen Jones and Partners, B2B Global Marketing and Communications at Intel Corporation, and Global Account Director at Opus Agency. She is always open to expanding her network and welcomes new industry connections with open arms.
Highlights
Hello to my PNW Agency and Brand friends! Nominations for the ThinkNW 2024 Marketing All-Stars, presented by Club CMO are open, with new categories:
CMO/Marketer of the Year Marketing Newcomer of the Year (up to four years of experience) Marketing Team of the Year Consumer Marketing Campaign of the Year B2B Marketing Campaign of the Year Marketing Champion of the Year In-House Agency/Creative Team of the Year
The Marketing All-Stars program has recognized industry leaders from a range of companies, roles and disciplines. Winners have come from the likes of Amazon, Nike, Alaska Airlines, Microsoft, REI, Tillamook, Dutch Bros, Zillow and more.
Submissions are accepted for individuals and teams based in the Northwest, which is defined as the states of Oregon, Washington, Idaho, Alaska and Montana, and the Canadian provinces of British Columbia and Alberta.
Individuals do not have to live in the Northwest, but their company HQ must be based in one of the above states/provinces.
All entry materials and descriptions should be based on the calendar years of 2023 and 2024 (i.e., achievements, leadership, KPIs)
Learn more at: https://lnkd.in/gyFSAxgH
#thinknw #pnwagencies #pnwbrandleaders
I’m thrilled to share that I have joined The Duval Partnership! I’ve been a fan of Mark Duval and The Duval Partnership for years and am excited to join a team of like-minded fans of all things agency growth. Looking forward to helping agencies thrive and grow!
