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Lissa Fedrizzi

Associate Strategy Director at frog

Lissa Fedrizzi is an innovation strategist with a keen interest in applying systemic thinking and purpose-driven approaches to problem-solving.

With a background in management, consumer sciences, advertising, and branding, Lissa has honed her strategy skills and gained a deep understanding of the innovation process.

Her entrepreneurial journey has equipped her with a unique blend of skills, from business development to client facilitation, enabling her to bring ideas to life.

Specializing in new product development, marketing communications strategy, and brand strategy, Lissa excels in creating impactful solutions.

Lissa is multilingual, fluent in Portuguese and Spanish, enhancing her ability to work in diverse and global environments.

Education-wise, she has pursued studies in various fields including design, consumption sciences, business management, psychoanalysis, and strategic design and management, among others.

Lissa's professional experience includes roles at reputable organizations like frog, Fahrenheit 212, Parsons School of Design, and Independent, where she has contributed significantly to innovation and strategic planning.

Her skill set, spanning from brand strategy to urban commons and civic innovation, reflects her versatility and expertise in driving positive change within organizations.

Lissa Fedrizzi
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Location

New York City Metropolitan Area