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Liz Bornstein

Head of Activation at Facebook

Liz Bornstein is a seasoned global marketing professional known for her expertise in transforming leading brands across various industries including health & wellness, beauty, home, food & beverage, weight loss, and consumer packaged goods. With a strong background in client relationship management, cross-disciplinary collaboration, new product strategy, organic growth initiatives, and operational excellence, Liz has made significant contributions to the marketing world.

Liz pursued her Bachelor of Arts degree in Psychology & Communications at Tufts University, setting a solid educational foundation for her successful career in marketing and brand management.

Throughout her career, Liz has held key positions in renowned organizations, showcasing her diverse skill set and ability to drive business results. As the Head of Activation at Creative Shop in Facebook, Liz demonstrated her strategic acumen in marketing and brand promotion. Prior to this role, she served as the SVP, Global Group Account Director for Homecare brands including Fairy, Dawn, and Cascade at Publicis, where she played a pivotal role in brand management and client engagement.

Liz's professional journey also includes leadership roles at other prestigious firms such as Kaplan Thaler Group, Ogilvy & Mather, Saatchi & Saatchi, and Unilever. Her experience as the Marketing Director for prominent brands like Dove, Hellmann's, and SlimFast at Ogilvy & Mather highlights her proficiency in brand development and marketing strategy.

With a background that spans across various sectors including beauty, skincare, food & beverage, health/wellness, and consumer goods, Liz Bornstein has established herself as a versatile marketing expert with a track record of driving brand success and business growth.

Liz's expertise in client relations, product strategy, and operational management sets her apart in the competitive field of marketing, making her a valuable asset to any organization looking to enhance its brand presence and drive market expansion.

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Location

New York City Metropolitan Area