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Liz Valentine
Co-founder & CEO Alt League / Former Founder CEO Swift / Nike / lucy
Liz Valentine is a seasoned digital marketing executive and entrepreneur who co-founded The Alt League, an independent, mobile-first creative agency. Here are key details about her career and background:
Professional Experience
The Alt League: Liz Valentine co-founded The Alt League in July 2022 and currently serves as its CEO.12 The agency focuses on creating high-impact, social-first strategies and creative campaigns across various platforms.1
Previous Roles:
- CEO and Co-Founder of Swift (2006-2021), a creative agency acquired by Wunderman Thompson in 20142
- Chief Executive Officer, West Coast at Wunderman Thompson (2019-2021)2
- Senior Digital Strategist and Senior Producer at Nike (2000-2008)2
- Director of eCommerce / Online Marketing at lucy activewear (1999-2000)2
- Senior Research Associate at Forrester Research (1997-1999)2
Education and Recognition
- Bachelor of Arts from the University of Pennsylvania (1992-1996)2
- Harvard Business School Executive Education in Preparing to be a Corporate Director (2021)2
- Named one of the "30 Most Powerful Women in Mobile Advertising" by Business Insider in 20152
- Recognized among "37 Women Who Are Disrupting the Status Quo and Championing Gender Diversity in Advertising and Tech" by Adweek in 20172
The Alt League
The Alt League, co-founded by Valentine and Meredith Chase, is described as:
- Female-founded and female-led
- Independent and vastly experienced on both client and agency sides
- Fast, efficient, and focused, with social media at its core2
- Utilizing AI to augment creative and production processes1
- Remote-first in structure1
Valentine's approach with The Alt League emphasizes efficiency, innovation, and adapting to the changing landscape of marketing and technology.1
Highlights
OK, Network! Do your thing! We are looking for a German speaking CD to join a film shoot in Portland, May 2nd and 3rd. We have a US campaign that just expanded to Germany. All recommendations welcome. 🙏 in advance!
2024 is looking 🔥 at the Alt League! We’re looking to make new freelance friends across Account, Production, Design and Creative (copy + art). Deep social/digital experience required and West Coast time zone preferred. Please drop a note to [email protected] to get in touch.
