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Lloyd Frischer

Co-Head, Basketball / Head of Basketball Client Marketing at CAA Sports --- SBJ Forty Under 40 Class of '19

Lloyd Frischer is a prominent figure in sports marketing, specifically in basketball. He serves as the Co-Head of Basketball and Head of Basketball Client Marketing at Creative Artists Agency (CAA Sports).24 Frischer joined CAA Sports in 2010 and has since made significant contributions to the agency's basketball division.4

In his role, Frischer has been instrumental in negotiating endorsements for CAA Sports' NBA player clients, which include both rookies and veteran players.2 He has arranged deals with major companies such as Adidas, Beats by Dre, ExxonMobil, Fanatics, and Foot Locker.4

Frischer's expertise in sports marketing has earned him recognition in the industry. In 2019, he was named to the Forty Under 40 list by Sports Business Journal, highlighting his achievements and influence in the sports business world.4

Based in the New York City Metropolitan Area, Frischer has built a substantial professional network, with over 500 connections on LinkedIn.1 His work at CAA Sports involves managing and expanding the marketing opportunities for the agency's roster of approximately 70 NBA player clients.23

Highlights

Apr 2 · bizjournals.com
Profile: Lloyd Frischer, co-head of basketball marketing, CAA Sports
Profile: Lloyd Frischer, co-head of basketball marketing, CAA Sports
Forty Under 40: Lloyd Frischer - Sports Business Journal
Forty Under 40: Lloyd Frischer - Sports Business Journal

Related Questions

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Lloyd Frischer
Lloyd Frischer, photo 1
Lloyd Frischer, photo 2
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Location

New York City Metropolitan Area