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Locher Grove

Business growth & strategy in media, sports, impact, & beyond.

Locher Grove is a prominent figure in the country music industry, known for revolutionizing the genre by establishing the first country music label specifically focused on supporting and promoting artists of color.

With a strong educational background, Locher completed a BA in Foreign Affairs and a Masters in Public Policy with a concentration in Public Policy Analysis at the University of Virginia, where he also pursued a minor in Religion/Religious Studies.

Throughout his career, Locher has held various key positions in notable organizations. He currently serves as the Co-Founder & Chief Executive at Rosedale Collective. Previously, he worked as an Advisor, Chief of Staff & Business Growth, and Business Operations, Growth, & Strategy Associate at Propper Daley. Additionally, he has experience as a Plans Officer / Resource Analyst at the Central Intelligence Agency, a Prize Developer within the Visioneers Team at XPRIZE, and held internships at TED Conferences and the White House Office of Management and Budget.

Locher Grove's dedication to diversifying and enriching the country music industry, combined with his impressive academic and professional background, positions him as a visionary leader in the field of music and public policy.

Highlights

Aug 6 · linkedin

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Dec 21 · linkedin

Hi everyone – first and foremost, I hope you’re doing great and staying healthy and happy this holiday season. I don’t believe I’ve ever posted on this platform, but I think this might be the appropriate time to do so.

I am thrilled to announce the launch of Rosedale Collective: the first country music label dedicated to cultivating and celebrating the art of incredible artists of color within country music. Sam Viotty, Dennis St. Rose, and I could not be more excited to bring Rosedale to life, and I am excited to share it with you here.

To kick things off, in November, we held a first-of-its-kind summit with the GRAMMY Museum and the National Museum of African American Music to celebrate the art of people of color of country music’s past with the artists the genre’s future. Please check out the video below.   Additionally, if you’d like to learn more, I hope you’ll reach out. We are hard at work developing this label, this community, and this collective – and that includes you.   Thanks so much for reading and have a wonderful holiday.

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Locher Grove
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Location

Los Angeles, California, United States