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Lora Cecere

Founder at Supply Chain Insights

Lora Cecere is a prominent figure in the field of supply chain management, recognized for her extensive experience and thought leadership. She is the Founder and CEO of Supply Chain Insights, a research firm established in February 2012 that focuses on providing independent and actionable advice to supply chain leaders.12 Known as the "Supply Chain Shaman," Cecere is also a prolific writer, contributing to her own blog, Supply Chain Shaman, which garners significant readership within the supply chain community.13

Professional Background

Cecere boasts over 40 years of diverse experience in supply chain roles, including positions as a practitioner, industry analyst, and software developer. Her career includes significant tenures at major companies such as Procter & Gamble, Kraft/General Foods, and Gartner Group. Prior to founding Supply Chain Insights, she held various leadership roles in supply chain software companies like Manugistics and Descartes Systems Group.123

Key Contributions

  • Author: Lora has written multiple books on supply chain management, including Bricks Matter (2012) and Metrics That Matter (2014) .13
  • Thought Leadership: She is a LinkedIn Influencer with over 262,000 followers and contributes articles for Forbes, focusing on contemporary supply chain challenges and innovations.12

Educational Background

Lora Cecere holds a Bachelor's degree in Chemical Engineering from the University of Tennessee and an MBA from The Wharton School of Business. She is currently pursuing a Doctorate in Business Administration (DBA) at Temple University, focusing on research methods.123

Research Focus

Her research interests encompass various aspects of modern supply chains, including:

  • Digital transformation
  • Supply chain sensing
  • Demand shaping
  • Market-driven value networks
  • Predictive analytics

Cecere emphasizes the importance of aligning research and development with supply chain strategies to enhance overall performance and sustainability.13

In summary, Lora Cecere stands out as a leading expert in supply chain management, combining practical experience with academic rigor to influence the direction of supply chain practices globally.

Highlights

Aug 21 · linkedin

Blog post of the week.

This week, I was introduced by phone to a marketing leader new to supply chain planning. I listened in amazement when she said, "My marketing plan is based on the fact that supply chain planning is an old technology nearing the end of its lifecycle."

To me, saying supply chain planning is at its end of life, is like saying that music is passe while not recognizing the evolution of genre.

Yes, we are tethered to history, but we have the opportunity to drive new levels of value. Here I share my perspective.

Aug 1 · linkedin

New month. New newsletter. Unsticking the supply chain to drive value will take a village. Here I give my advice to participants by role on how to make the transition from cost to value.

Related Questions

What are some key takeaways from Lora Cecere's blog, Supply Chain Shaman?
How has Lora Cecere's career evolved over the past 40 years?
What are the main topics covered in Lora Cecere's presentations?
How does Lora Cecere's research focus on digital consumers and demand shaping?
What are the key insights from Lora Cecere's book, Supply Chain Metrics That Matter?
Lora Cecere
Lora Cecere, photo 1
Lora Cecere, photo 2
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Location

Hanover, Pennsylvania, United States