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Loren Maisels
LOMA Marketing Agency Founder and President, specializing in event marketing, planning, and execution
Professional Background
Loren Maisels, CMP is a highly accomplished professional in the event management and marketing sectors. With an extensive career spanning several high-level positions, Loren has honed a unique set of skills that combines creativity with strategic thinking. As the former Director of Demand Generation & Events at Great Place to Work Institute, Loren played a crucial role in developing innovative marketing strategies that enhanced brand visibility and engagement. His leadership significantly impacted the organization's success, helping to forge meaningful connections between companies and their employees.
In addition to his role at Great Place to Work Institute, Loren served as the Director of Programs & Events, where he was responsible for overseeing event logistics and strategic planning, ensuring that each event met and surpassed the expectation of attendees. His experience also includes his tenure as the Director of Event Marketing at Achievers, where he led initiatives that amplified the reach and effectiveness of marketing campaigns while reinforcing the company’s positioning within the industry.
Loren's career began as a Meeting & Event Planner at Accenture, where he gained foundational skills in coordination and execution of high-profile corporate events. This experience was pivotal, as it set the stage for future leadership roles in event management. Loren's early career also includes experience as an Account Executive at Vision - Co., where he developed client relationships and addressed complex project objectives.
Education and Achievements
Loren holds a Bachelor of Commerce degree with a specialization in Marketing from Ryerson University, which provided him with a solid grounding in the principles of business and consumer behavior. His commitment to lifelong learning is evident in his completion of a Certificate at Crestcom Leadership Training, enhancing his leadership capabilities and preparing him for roles that demand both management skills and strategic vision.
Moreover, Loren's specialized training in Event & Meeting Management at George Brown College has equipped him with advanced knowledge and practical skills necessary for executing memorable and impactful events. His academic pursuits are complemented by real-world experience, underpinning his expertise in the industry with both theory and hands-on practice.
Notable Accomplishments
Loren Maisels is not only recognized for his roles within these organizations but also for the influence he has had on the event management landscape. He has successfully led multi-faceted marketing campaigns and event strategies that have been instrumental in captivating audiences and achieving organizational objectives. His dedication to excellence in event execution is matched only by his passion for creating inspirational experiences.
Throughout his career, Loren has earned a reputation as a reliable leader who understands the nuances of event planning and marketing. His ability to bridge the gap between client needs and event deliverables has positioned him as a sought-after professional in the industry. With each event he manages, Loren continues to uphold his commitment to delivering quality experiences that align with organizational goals.
