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Lucas Dublanc
UX Designer - Communication & digital marketing officer
Professional Background
Lucas Dublanc is a seasoned communication professional known for his diverse experience across multiple sectors, particularly in corporate communications and public relations. With a robust educational background and a career marked by significant contributions to prestigious organizations, Lucas has developed a reputation for his strategic insights and innovative communication strategies.
Beginning his career as a Barman/Ouvreur at Zénith Paris - La Villette, Lucas gained valuable firsthand experience in customer service and event management, which laid the foundation for his future endeavors in communication. He then took on the role of Assistant Chef de Produit at Groupe Rocher, where he honed his skills in product management and marketing, contributing to campaigns that sought to engage and captivate audiences.
Lucas further advanced his career at TBWA\Paris as an Assistant Directeur Stratégies des Moyens & Média, where he immersed himself in strategic planning and media management, critical components that would later define his roles in corporate communication. His journey continued with a position as Account Executive Junior at KR Wavemaker, where he collaborated on significant campaigns, learning the intricacies of client management and media strategy.
At Capgemini, Lucas thrived in two key communication roles as Chargé de communication for the Direction RSE France and the Secteur Public. His work at Capgemini showcased his ability to integrate communications strategies with corporate social responsibility initiatives, emphasizing the importance of sustainability in business practices. This dual experience allowed him to craft messages that resonate with stakeholders across different sectors, adding value to the organization’s community engagement initiatives.
Education and Achievements
Lucas's academic journey has equipped him with a strong foundation in communication and media studies. He pursued a Master 2 in Étude de la Communication et des Médias at Sup de Pub - Groupe INSEEC, where he acquired advanced knowledge in media strategies and communication dynamics. His education has been complemented by his studies at the Institut Supérieur Européen de Gestion, further enhancing his strategic planning and managerial skills:
- Master 2, Étude de la communication et des médias - Sup de Pub - Groupe INSEEC
- Institut Supérieur Européen de Gestion
Lucas’s formal education aligns seamlessly with his commitment to communication excellence and his ability to translate complex ideas into relatable narratives. His impressive background encompasses both theoretical knowledge and practical application, positioning him as a well-rounded professional capable of delivering impactful communication strategies.
Achievements
Throughout his career, Lucas has made an indelible mark on the organizations he has been part of. His time at Capgemini, in particular, stands out, where he was pivotal in enhancing the company's public relations outreach and corporate social responsibility efforts. His contributions include:
- Development of Strategic Communication Plans: Lucas's expertise in communicating with diverse audiences has led to the creation of effective communication strategies that align with organizational goals.
- Enhancement of Corporate Social Responsibility Initiatives: His work has significantly influenced Capgemini's CSR interactions, reinforcing their commitment to sustainability and community involvement.
- Creative Campaign Management: At KR Wavemaker and TBWA, he demonstrated his ability to manage client relationships and develop compelling marketing campaigns that resonated with target audiences, contributing to the success of the clients’ objectives.
Throughout his varied career, Lucas has blended creativity with analytical skills, allowing him to excel in roles that require deep understanding and strategic thinking. His professional journey highlights a consistent thread of dedication to communication excellence, underscored by a commitment to fostering meaningful engagement through effective media strategies.
As a testament to his capabilities, Lucas Dublanc continues to be a valued asset in the field of communication and public relations, driven by a passion for crafting narratives that inspire and engage. His journey is characterized by continuous learning and an enduring commitment to professional growth, reflecting the qualities of a dedicated communication expert committed to making a difference in the industry.
