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Luke Kemeys
🥇 People First, Accounting next
Luke Kemeys (CA) is a Chartered Accountant and the Director of nextAdvisory, an accounting and business advisory firm based in Auckland, New Zealand.1 He has been in this role since October 2017, focusing on providing modern accounting services and customer-centric business advice.1
Luke is known for his innovative approach to accounting and business strategy. He emphasizes solving clients' problems and partnering with them to achieve their goals, taking businesses "from here to HERE".1 His philosophy centers on understanding each business owner's unique motivations to help them achieve their objectives.1
In addition to his work at nextAdvisory, Luke has several other notable roles and achievements:
- Leader of "Boys Get Paid," a large Facebook community focused on horse racing, which he has led since July 2011.1
- Former Activator at Schoolrebates.co.nz from 2017 to 2020, working to decrease education costs for New Zealand families.1
- Recipient of the NZTR Award for Contribution to Media, Digital & Content in 2018 for his work with Boys Get Paid.1
- Named the CA ANZ 2019 Young CA Regional Advocate for Auckland.1
Luke is also a sought-after speaker in the business and financial world, known for his "no BS" approach and practical advice.3 He regularly speaks to businesses about improving their finances and to teams about personal financial control.3
As of February 2025, Luke continues to be active on LinkedIn, sharing insights on business, marketing, and personal development.24
Highlights
No one is going to tell you this because you ‘shouldn’t talk like this’. So I’ll do it 😳
Now is an amazing time to get ahead.
When it’s easy in the economy we get softened up. It becomes easy for people to show up.
When it’s hard, hardly anyone shows up.
But those who have been waiting for this time are making moves, often in silence.
Much like a boxer biding their time in a fight, you have to know when to throw your punch.
I noticed this in my amateur sporting days too where things get tough, some would skip training or even miss the game because we wouldn’t be winning anyway.
It’s not popular to say it BUT you’re not competing with as many people in a hard time.
Now is your chance to earn your spot in the economy, country, team, career, industry.
Because many can’t move due to fear, prior decisions, debt, what they are reading, lack of relationships, the list goes on.
For some of you, now is your time. This is what you’ve been waiting for.
Don’t let the opportunity in front of you go missing JUST BECAUSE others are in fear mode.
We need you now and others will need you too BUT when they are ready.
If you’re ready, shoot your shot!
P.s - be warned. In 2-3 years when you’re getting yours, peope will come for you too and tell you don’t deserve it! Get your mind ready for that too.

Mikey and I sat down and talked about tax and where it’s headed. Yes, I know, I know.
But it’s been pretty popular on the ole Tube with thousands of views and hundreds of comments.
I will add a link below if you want to go and watch it.
Mikey tries to convince me that we don’t need more taxes.
I try to convince Mikey that he needs to accept that he is about to get taxed even more.
I don’t know who is right or who is wrong but it was a fun conversation and we walk through examples of people who have messaged in re their situations when it comes to tax and how this has impacted their behaviour or choices.
Tax conversations often get highjacked by politics but I don’t think we even mentioned a politicians name 😅
We just tried to explore what is going on and how higher taxes, rates, levies are impacting NZers.
Enjoy!
