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Machar Reid

Director of Innovation @ Tennis Australia | General Partner @ Wildcard Ventures | Mentor @Techstars

Machar Reid is a multifaceted professional with a strong passion for sports tech, science, health, media, and innovation.

He holds an impressive educational background including a Master of Business Administration (MBA), a Doctor of Philosophy (PhD) in Biomechanics & Sports Tech, a Bachelor of Applied Science (BASc) with Honours, a Graduate Diploma in Elite Sports Coaching, and a Bachelor of Applied Science in Human Movement.

Throughout his career, Machar has held various key positions in prestigious organizations, such as Director of Innovation, General Partner, All-Star Mentor, and more, showcasing his versatility and expertise.

His past roles include serving as the Head Of Innovation, Innovation Catalyst, and High Performance Manager at Tennis Australia, further highlighting his contributions to the sports industry.

Machar's professional journey also includes academic roles as an Associate Professor at The University of Western Australia, an Adjunct Professor at Victoria University, and involvement in the Sport Science and Medicine Commission at the International Tennis Federation.

His experience extends to coaching and consultancy, as evidenced by his roles as a Performance Coach, Assistant Research Officer & Touring Coach, and Scholarship Coach at various institutions.

With a rich blend of academic knowledge, industry experience, and strategic insights, Machar Reid continues to make significant contributions to the fields of sports technology, innovation, and performance enhancement.

Highlights

May 7 · linkedin

AO Startups is BACK!!

Applications close on May 24 ➡ aostartups.ausopen.com 👊

After piloting the tech of a record 13 different startups at AO24, we’re ready to go again!!

Check out the key verticals of interest:   ➡ health and wellness (we are keen to turbo-charge this in ’25) ➡ AI in media (with what we do in host broadcast and gaming, the world is our oyster) ➡ sustainability (we're just getting started so all ears) ➡ PADEL tennis (because it involves a racquet, is fun and is growing like crazy!)

#sportstech #innovation #startups

Tennis Australia | Wildcard Ventures | Todd Deacon | Melanie Omizzolo | Rob O'Gorman | Josh Lee | Matthew Nicholas | Lauren Coridas | Erin Murray | Craig Tiley | Darren Pearce

AO Startups is BACK!!

Applications close on May 24 ➡ aostartups.ausopen.com 👊 

After piloting the
Jan 28 · linkedin

Check this out…

AI predicting what happens next in a tennis point… running as a PoC in '24 with the aim of broadcasting it live at AO25.

The model uses millions of data points from player and ball tracking. Been built out in stealth colab with Patrick Lucey and his team at Stats Perform. Only going to get faster and more precise from here.

Sinner just lasers that backhand cross...

#innovation #sportstech

Dr. Robert Seidl | Simon Rea | Rob O'Gorman | Rehaneh de Kretser | Levi Huddleston | Cagatay Goncu | Olivia Cant | John Garcia

Machar Reid
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Location

Perth, Western Australia, Australia