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Maddie Eggers

Director, Brand Consulting at CAA

Maddie Eggers is an experienced brand and talent marketer currently serving as Director of Brand Consulting at Creative Artists Agency (CAA) in New York.1 She specializes in revenue-generating brand partnerships, talent management, and brand sponsorship integration.1

Eggers joined CAA in June 2024 and has been in her current role for about 8 months.1 Prior to CAA, she held positions at several prominent companies in the entertainment and marketing industries:

  1. Senior Manager of Strategic Initiatives at NBCUniversal (May 2022 - February 2024)
  2. Senior Manager of Brand Partnerships, Music at Roc Nation (January 2022 - May 2022)
  3. Manager of Partnership Marketing, Music at Roc Nation (January 2021 - March 2022)
  4. Associate at Verizon Music, Momentum Worldwide (October 2019 - December 2020)

Throughout her career, Eggers has worked on notable partnerships including Megan Thee Stallion x Nike, Megan Thee Stallion x Coach, Billie Eilish x Verizon, and Camilla Cabello x Verizon.1 She has also been involved in pioneering projects such as NBCU's first-to-market Creator Accelerator program.1

Eggers holds a Bachelor's degree in Sociology with a minor in Film Studies from Dickinson College.1 Her diverse experience in brand partnerships, talent management, and content development has positioned her as a key player in the entertainment marketing industry.

Highlights

May 13 · ums.org
21st century artist internship listing – UMS – University Musical Society

Related Questions

What are some of Maddie Eggers' most notable achievements at Creative Artists Agency?
How did Maddie Eggers contribute to the success of the Megan Thee Stallion x Nike partnership?
What was Maddie Eggers' role in developing NBCUniversal's Creator Accelerator program?
Can you provide examples of brand partnerships Maddie Eggers managed at Roc Nation?
How did Maddie Eggers' experience at Momentum Worldwide influence her career?
Maddie Eggers
Maddie Eggers, photo 1
Maddie Eggers, photo 2
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Location

New York, New York, United States