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Mae Planert
Brand Partnerships Account Executive at Octoly
Professional Background
Mae Planert is a dynamic professional known for her extensive experience in media communications, brand partnerships, and account management. With a rich background that spans several key positions in prominent organizations, Mae has honed her skills in fostering client relationships and driving brand success. Currently, she serves as a Brand Partnerships Account Executive at Octoly, where she utilizes her expertise to cultivate strategic partnerships that enhance brand visibility and engagement across various platforms.
Before her tenure at Octoly, Mae held the role of Senior Account Executive at SEVENROOMS, where she excelled in developing and executing marketing strategies that increased customer acquisition and retention. Her time at SEVENROOMS equipped her with valuable insights into customer needs and market trends, further establishing her reputation as a leader in the industry.
Mae's career commenced at LinkedIn, where she served as an Account Executive focusing on business development and client engagement. This initial exposure to the tech sector helped her understand the complexities of online marketing and the importance of a personal brand for businesses today. After her impactful role at LinkedIn, she transitioned to Gilt.com, where she progressed from an Associate Account Executive in Local Markets to an Account Executive for National Brand Partners, strengthening her expertise in e-commerce and consumer behavior.
Additionally, Mae brings an international dimension to her professional background with her experience as a Global Education Consultant at EF Education First. In this capacity, she supported educational initiatives that spanned across continents, emphasizing her adaptability and global perspective on brand strategy and client relations. Her beginnings in marketing as an intern at Intrepid Pursuits, LLC, provided her with foundational insights into market dynamics and consumer engagement that she's built upon throughout her subsequent roles.
Education and Achievements
Mae’s educational background is just as impressive as her career. She studied International Studies at the Institute at Palazzo Rucellai, where she developed a global perspective that enriches her current work in brand partnerships and marketing. This program allowed her to delve into the cultural, political, and economic factors that influence global markets, which is crucial for any professional wanting to thrive in today’s interconnected world.
Mae also earned her Bachelor of Arts in Media Communications from Roger Williams University. During her time at the university, she not only enhanced her knowledge and skills related to media production and communication but also cultivated her passion for storytelling—an invaluable asset in her current role at Octoly, where crafting compelling narratives for brands is key to success. Prior to her university studies, Mae laid a solid academic foundation at Thayer Academy, equipping her with critical thinking and analytical skills.
Achievements
Throughout her career, Mae Planert has achieved significant milestones that highlight her commitment to excellence and innovation in the fields of marketing and communications. Her work has not only contributed to the growth of the companies she’s worked for but has also positively impacted the broader marketing landscape by fostering great campaigns that resonate with audiences.
Mae is particularly proud of her achievements in developing successful brand partnership strategies that have resulted in major increases in brand engagement and customer loyalty. She has successfully managed high-profile accounts, leading cross-functional teams to deliver solutions that enhance performance.
In addition to her corporate achievements, Mae is known for her dedication to continuous learning and adaptation—which is evident in her diverse career trajectory that spans various roles and industries. Her ability to pivot between different market segments while maintaining a cohesive brand narrative demonstrates her versatility as a marketing professional.
Mae Planert not only exemplifies leadership in her professional endeavors but also embodies the values of collaboration and creativity that are essential in the fast-evolving marketing environment. With a promising career ahead, Mae continues to push boundaries and redefine success in her roles, seeking to inspire others through her distinct approach to brand partnerships and media communications.
