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Maikel Kletsel
Strategic Projects Consultant at medneo GmbH
Maikel Kletsel is the Chief Operations Officer (COO) and co-founder of 100CHERRIES, a company that specializes in launching and growing direct-to-consumer (D2C) brands in collaboration with professional influencers and content creators. Since April 2020, he has played a pivotal role in managing operations, branding, marketing, and venture development at 100CHERRIES, which was acquired by Vivere GmbH.13
Background and Education
Kletsel has a strong educational background in business and informatics. He studied at the Technische Universität Berlin and obtained a Bachelor of Arts in International Business Administration from SRH Hochschule Berlin.1 His professional journey includes significant roles at various organizations, such as medneo GmbH, where he focused on launching new centers and project management for new products, and Uber, where he worked in operations.1
Professional Experience
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100CHERRIES GmbH (April 2020 - Present)
- COO & Co-Founder
- Focus on D2C brand development with influencers.
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medneo GmbH (February 2017 - April 2020)
- Managed operations related to radiological examinations.
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Berlin Brands Group (July 2016 - September 2016)
- Worked in B2B operations.
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Uber (July 2015 - June 2016)
Skills and Languages
Kletsel is proficient in several languages, including:
- German: Native or bilingual proficiency
- Russian: Native or bilingual proficiency
- English: Professional working proficiency
- French: Limited working proficiency.1
His innovative approach and strategic mindset have made him a notable figure in the influencer marketing space, particularly through his work at 100CHERRIES, where he aims to create authentic brand partnerships with content creators.34


