Sign In

Maile Lyons

Executive Vice President, Corporate Reputation & Brand Purpose, WE Communications

Maile Lyons is a seasoned communications professional currently serving as the Executive Vice President of Corporate Reputation & Brand Purpose at WE Communications, based in Seattle, Washington.1 With 17 years of experience in the industry, she has established herself as a proven leader in driving impactful storytelling for major consumer and technology companies.1

Career Highlights

Current Role:: As Executive Vice President at WE Communications since September 2022, Lyons leads a team of specialists focused on video and audio storytelling.1 Her responsibilities include:

  • Overseeing global product launches for clients like Microsoft
  • Conducting international media trainings for companies such as Intel and Coca-Cola
  • Managing reactive crisis communications
  • Developing messaging and platforms for C-suite executives1

Previous Positions::

  • Senior Vice President at WE Communications (April 2013 - September 2022)
  • Director of Public Relations at Showtime Networks Inc. (April 2012 - April 2013)
  • Page at NBCUniversal Media, LLC (September 2006 - February 2007)1

Expertise and Recognition

Lyons specializes in various aspects of communications, including:

  • External communications
  • Spokesperson training
  • Executive platform building
  • Media relations
  • Visual and audio storytelling
  • Global PR and product launches1

Her exceptional work has been recognized in the industry, as she was awarded PR Week's 40 under 40 in August 2017.12

Education

Lyons holds a Bachelor of Arts in Communications, with focuses on Public Relations, Entrepreneurship, and Fine Arts from Gonzaga University (2002-2006).1

Throughout her career, Maile Lyons has worked with an impressive roster of clients, including Microsoft, Volvo, Nike, Adaptive Biotechnologies, Honeywell, Gates Foundation, iRobot, Redfin, F5, Cisco, RSA, McDonald's, and AT&T, among others.1 Her expertise in storytelling and ability to navigate complex issues at the intersection of technology, policy, pop culture, and brand reputation have made her a valuable asset in the communications industry.

Highlights

Aug 16 · we-worldwide.com
PRWeek 40 Under 40: Maile Lyons - WE Communications
PRWeek 40 Under 40: Maile Lyons - WE Communications

Related Questions

What are some of the biggest projects Maile Lyons has led at WE Communications?
How did Maile Lyons start her career in communications?
What makes Maile Lyons' approach to storytelling unique?
Can you share examples of Maile Lyons' work with clients like Microsoft or Nike?
What awards has Maile Lyons received in her career?
Maile Lyons
Maile Lyons, photo 1
Maile Lyons, photo 2
Add to my network

Location

Seattle, Washington, United States