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Mailis Timmi

CEO and Board Member at Havas Estonia

Professional Background

Mailis Timmi is a seasoned communication and marketing professional with over 16 years of comprehensive experience in the field. She has held pivotal roles both in agency settings and within corporate structures, demonstrating her versatility and adeptness in managing effective communication strategies. Throughout her career, she has excelled in both PR and marketing, dedicating 11 years specifically to marketing roles. Mailis has developed exceptional event management skills, allowing her to create impactful and memorable experiences.

As the current CEO and Board Member at Havas Creative, Mailis leads a team dedicated to innovative marketing solutions that drive brand success. Her previous experience as the CEO and Board Member at Havas Communication equipped her with the strategic insight needed to navigate the fast-paced world of communications. Additionally, her role as Country Marketing Manager at Optibet Estonia affirmed her expertise in managing marketing initiatives that cater to diverse audiences. Earlier in her career, Mailis thrived as a Marketing and Communications Coordinator at Betsson Group and as a PR consultant at Corpore, gaining valuable insights and further honing her skills in public relation strategies.

Mailis's commitment to the industry doesn’t end with her professional roles. She has also contributed as a Media Manager for the School Dance Festival (Koolitants), where she applied her communication prowess to enhance cultural events in Estonia.

Education and Achievements

Mailis Timmi's educational background lays a robust foundation for her career. She holds a Bachelor’s degree in Communication, Journalism, and Related Programs from Tartu Ülikool (University of Tartu), where she learned the pivotal role of effective communication in various sectors. To further her marketing skills, she studied Marketing/Marketing Management at Tallinna Tehnikaülikool, equipping herself with strategic insights for market dynamics.

Further demonstrating her dedication to the field, Mailis pursued a Master of Arts in Visual Culture at the Estonian Academy of Arts. This unique combination of communication, marketing, and visual culture has provided her with a multifaceted approach to her work, allowing her to create campaigns that resonate visually and conceptually.

Throughout her illustrious career, Mailis has received numerous accolades that highlight her talent and effectiveness as a communications professional. Notably, she was awarded the Estonian Communication Agency of the Year in 2020, a testament to her leadership and innovation in the field.

Some of her notable achievements include successfully organizing the community festival Kalamaja Päevad from 2015 to 2017, which broke visitor records and garnered positive feedback from both media outlets and attendees. Mailis also played a crucial role in the Tallinn International Horse Show, ensuring a full house from 2008 to 2015, and has been recognized for her project “Harley on Tour” by the Central and Eastern Europe division of Harley-Davidson in 2014.

She was the recipient of the prestigious Golden Egg award for orchestrating Europe's largest live poker tournament, the Triobet Open, in 2011. Additionally, in 2009, she earned the European Excellence Award for her hepatitis awareness campaign in the health sector. Mailis was also acknowledged by National Geographic for her efforts in organizing a conference that featured leading researchers from The Genographic Project in Tallinn in 2008.

Achievements

  • Estonian Communication Agency of the Year (2020): Recognized for her exceptional leadership and innovation in the field of communication and public relations.
  • Kalamaja Päevad Festival (2015-2017): Successfully organized a community festival that broke visitor records, receiving laudatory feedback from visitors and media, reflecting her expertise in event management.
  • Tallinn International Horse Show (2008-2015): Managed this flagship event to achieve full attendance, showcasing her ability to engage and attract large crowds effectively.
  • Harley-Davidson “Harley on Tour” Event (2014): Gained recognition from the Central and Eastern Europe division for best practices in the execution of this notable press event in Tallinn.
  • Triobet Open - Golden Egg Award (2011): Achieved the best public event recognition for organizing the largest live poker tournament in Europe, further solidifying her status in the event management sector.
  • European Excellence Award (2009): Awarded for the best health campaign focused on hepatitis awareness, demonstrating her impact on public health communication.
  • National Geographic Acknowledgment (2008): Recognized for organizing an important conference for the leading researchers involved in The Genographic Project, showcasing her expertise in managing significant international events.

In conclusion, Mailis Timmi is not just a strategic leader in communication and marketing but also a visionary who conjures successful campaigns and events that leave a lasting impact. Her expansive experience, academic achievements, and notable recognitions paint a picture of a dedicated professional committed to excellence in the communication industry.

Related Questions

How did Mailis Timmi manage to break visitor records at the Kalamaja Päevad festival?
What strategies contributed to Mailis Timmi's success as CEO at Havas Creative?
In what ways has Mailis Timmi's education in Visual Culture influenced her approach to marketing?
What lessons can be learned from Mailis Timmi's experience in event management at the Tallinn International Horse Show?
How did Mailis Timmi earn the European Excellence Award for her hepatitis awareness campaign?
Mailis Timmi
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Location

Estonia