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Maja Schaefer
CEO of Zowie ·-·· AI for Ecommerce
Maja Schaefer is the CEO and Co-Founder of Zowie, a company specializing in AI-driven customer service solutions. Founded in 2018, Zowie focuses on automating customer interactions to enhance efficiency and revenue for e-commerce businesses. Under her leadership, Zowie has successfully raised nearly $20 million from notable investors including Tiger Global and Gradient Ventures.12
Background and Career
Maja Schaefer has a strong educational foundation in technology, having studied mathematics and computer science at the Pijarists' High School in Kraków, followed by a Bachelor of Science and a Master of Science in Software Engineering from the AGH University of Science and Technology. Before founding Zowie, she co-founded codeheroes, a consulting and automation firm aimed at assisting startups.47 Additionally, she has experience as a software developer at Sabre Travel Network and IBM, where she worked on solutions for travel agents.46
Zowie's Mission
Zowie aims to revolutionize customer service by automating complex workflows and providing precise responses across various channels. Their tools are designed to help digital retailers deflect up to 60% of repetitive inquiries and significantly reduce resolution times, thereby enhancing customer satisfaction (CSAT) by approximately 12%.58
Maja's vision for Zowie includes not only improving operational efficiency but also fostering exceptional customer experiences that drive loyalty and success for their clients.38
Highlights
1 out of every 1,000 website visitors talks to customer service.
Is that a lot or a little?
If you see customer service as just a cost, even one chat can feel like too many.
But if each conversation helps grow your sales, it's way too few.
When your AI and human agents know how to sell, you want every visitor to chat.
It's up to you whether you hide from your customers or proactively say hello. With Zowie, teams generate millions of dollars in revenue by engaging with website visitors proactively. Just saying.
Naaah, customer service is just a cost, who cares.
Is it?
New York is hot today (the humidity 🥵), but not hotter than the conversation I had with Breanna Moreno from True Classic at The Lead stage.
Every conversation with a customer (aka customer service ticket) generates for TC, on average, $8-$10 of revenue. Generates. GENERATES.
Talk to your customers, really.
Be everywhere—chat, Instagram, WhatsApp, email—and be ready to reply in seconds.
Zowie makes it all possible. Unlocks the power of conversation. It's soooo worth it.

