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Manny Rivas

VP, Growth Marketing & Analytics

Professional Background

Manny Rivas is a highly accomplished marketing executive known for his strategic leadership and ability to drive growth within the rapidly evolving landscape of digital marketing. Currently serving as the Vice President of Growth Marketing & Analytics at Clearlink, a subsidiary of SYKES, Manny leads a talented team dedicated to enhancing the performance of existing marketing channels while exploring innovative revenue opportunities. Under his guidance, Clearlink, which boasts a robust workforce of 2,000 employees worldwide, has consistently delivered exceptional customer experiences for top brands.

Clearlink has recently garnered impressive accolades, reflecting the hard work and dedication of its team. Among the notable honors are awards from Utah Business Magazine, including the SAMY Awards, 40 Under 40, and Fast 50 Awards, showcasing the company's commitment to excellence and innovation in marketing. Additionally, Clearlink's achievements in diversity and workplace engagement have also been recognized by esteemed organizations, further establishing the company as a leader in the industry.

Education and Achievements

Manny Rivas holds a Bachelor of Business Administration (BBA) degree with a focus on Marketing and Advertising Management from the University of Minnesota-Duluth. His academic background laid the foundation for a career characterized by impactful marketing strategies and leadership roles across various esteemed organizations.

Prior to his current position at Clearlink, Manny made significant contributions to Aimclear®, a renowned digital marketing agency, where he held multiple roles, including Chief Marketing Officer (CMO) and Vice President of Channels - Consumer Brands. His tenure at Aimclear® was marked by a strong commitment to driving client results, enhancing brand visibility, and optimizing digital marketing efforts. Manny's experience at Aimclear® also includes positions like Vice President of Client Services, Online Advertising Director, and Search Account Manager, demonstrating his versatility and expertise in managing diverse marketing functions.

Under Manny's leadership, Aimclear® achieved remarkable success and recognition, positioning itself as a pioneer in the digital marketing space. Manny's efforts in promoting innovative marketing strategies have played a crucial role in the company’s growth trajectory, making him a respected figure in the industry.

Achievements

Manny Rivas’s contributions have been influential not just within Clearlink, but throughout the marketing industry. The accolades received by Clearlink during his tenure speak volumes about the innovative and dynamic marketing approaches that he champions. Some of the distinguished recognitions include:

  • Search Engine Land Awards - Best In-house SEO Team Finalist
  • PR Daily Digital PR Awards - Viral Campaign Award and Media Relations Campaign Award
  • Utah Diversity Connection - Large Business Diversity Award
  • Stevie Awards - Honors in Achievements in Health and Wellness, Developing and Promoting Women in Business, and the People-focused CEO of the Year
  • Utah Business Magazine - CEO of the Year
  • Achievers - 50 Most Engaged Workplaces Award
  • Women Tech Council's Shatter List

These awards not only illustrate Manny’s commitment to excellence in marketing but also showcase Clearlink's dedication to fostering an inclusive and supportive workplace culture. Manny’s leadership style emphasizes collaboration, creativity, and results-driven strategies, making him a pivotal advocate for both the company's success and the development of its employees.

Through a blend of strategic vision, extensive industry knowledge, and a deep commitment to achieving operational excellence, Manny Rivas continues to make significant strides in the field of marketing. As he leads Clearlink's Consumer Brands division into new frontiers of digital marketing, his contributions are poised to further enhance the overall customer experience as well as drive significant revenue growth for the company.

Related Questions

How did Manny Rivas contribute to Clearlink's recognition as a leader in digital marketing?
What strategies has Manny Rivas implemented to optimize Clearlink's marketing channels?
In what ways did Manny Rivas’s educational background influence his career in marketing?
How has Manny Rivas's leadership style impacted Clearlink's workplace culture?
What innovations in marketing can we attribute to Manny Rivas during his time at Aimclear®?
Manny Rivas
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Location

Salt Lake City, Utah, United States