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Mara Segal

GM/STO Alexa Kitchen at Amazon

Mara Segal is an entrepreneurial leader with 14 years of experience, specializing in identifying consumer and market insights and translating them into successful products and growth strategies for emerging and established brands.

With a track record of founding two companies, Utique, Inc. (2013 AVTC) and StickiBoard (2016 Samsung), Mara has been involved in operations through acquisition, showcasing her expertise in the industry.

Mara's primary skills comprise articulating vision, product development in emerging markets, managing UX/design, crafting go-to-market strategies, and building and overseeing interdisciplinary teams.

Passionate about creating value in consumer-facing technology firms, Mara emphasizes leveraging design thinking to ensure products bring disruption to their respective markets.

Showing interest in innovation territories such as the food system, in-home experience enhancement, and new commerce formats, Mara thrives on exploring cutting-edge ideas.

With a background in Architecture studies at Yale University, Mara brings a unique perspective to her work in product development and innovation.

Currently serving as the GM/STO Alexa Kitchen at Amazon, Mara continues to contribute her expertise in shaping the future of consumer-facing technology products.

Highlights

May 25 · SlashGear
Andy Rubin's Essential explanation is hardly reassuring - SlashGear
Mara Segal
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Location

San Francisco, California, United States