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Marc Alujas
Chief Executive Officer at Grup Edicions de Premsa Local
Marc Alujas is a seasoned media executive and entrepreneur with a prolific career spanning across various high-impact roles in the media industry. With a fervent passion for innovation and a keen eye for business opportunities, Marc has fostered growth in numerous startups and established media organizations both as a leader and an investor. His extensive experience has made him a key figure in digital transformation strategies within media companies, helping them navigate the rapidly changing landscape of the media environment.
Marc's career trajectory speaks volumes about his commitment to advancing media and communication. He has held numerous leadership positions, including Chief Executive Officer at Grup Edicions de Premsa Local, where he directed overall operations to expand the reach and influence of local press. His visionary leadership was also pivotal during his tenure as Publisher and CEO at Diari de Terrassa as well as Diari de Sabadell, where he championed innovative content strategies that resonated with modern audiences. His entrepreneurial spirit shines through in his founding and leadership roles at various startups and incubators, exemplified by his work with BeMobile Lab and The Foundery – Barcelona Coworking.
In addition to his executive roles, Marc's impact in the media industry is further solidified by his consultancy work with Innovation Media Consulting. He played a crucial role in digital transformation strategies at notable organizations such as O Globo and the Georgian Public Broadcaster. His insights and strategies have empowered these entities to modernize their operations and enhance their digital presence, ensuring they remain competitive in a digital-first world.
Marc's educational background includes a Licenciatura from the esteemed Universitat Pompeu Fabra, which has provided him with a solid academic foundation to build his career upon. His commitment to education also reflects in his previous role as a marketing lecturer at ESIC Business & Marketing School, where he shared his knowledge and expertise with aspiring marketers and media professionals. Marc’s contributions to the field extend to his involvement with various organizations, including his leadership positions in ACPI and REDEL, where he helped shape policy and advocate for the media industry's interests.
