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Marcelo Soares

E-commerce, Vendas, Logistica e Gestão 4.0

Marcelo Acácio Soares is a seasoned professional with over 10 years of experience in Marketing and Digital Business.

He has a strong background in structuring B2C and B2B areas for prominent companies like Grupo Scalina, Brascol Atacadista, and Esser Incorporadora.

Marcelo's expertise extends to the educational sector, where he developed online entrance exams, content creation for EAD, and communication strategies for companies within the FIAP Group.

He also played key roles in digital transformation projects at Gimba.com and Mmartan - Grupo Coteminas.

Marcelo excels in implementing and managing marketplaces, media planning, Google AdWords, and the integration of various platforms, ERPs, and CRMs.

His educational background includes an MBA in Business Management and Marketing from COPPEAD UFRJ, a Postgraduate degree in Marketing Administration from ESPM, and a Bachelor's in Social Communication and Marketing from the Escola Superior de Propaganda e Marketing.

Throughout his career, Marcelo has held pivotal positions such as Founding Principal at MAS Consulting, Sênior Business Manager at Rakuten Brasil, E-Business Manager at Esser Incorporadora, and Business Manager at UOL, among others.

Marcelo Soares
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Location

São Paulo, São Paulo, Brazil