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Marco Di Luzio
Marketing Director at Tinexta Cyber
Professional Background
Marco Di Luzio is a seasoned professional with a wealth of experience in marketing, consultancy, and strategic business development. He currently occupies the pivotal role of overseeing the Marketing Unit at one of the leading Trust Service Providers in the European Union. His primary mission is to enhance the international positioning of the InfoCert Group, especially within the large enterprise market segment. Marco excels in defining the value proposition for various vertical segments, which is crucial for effective market engagement and customer acquisition.
In addition to his marketing responsibilities, Marco is also at the helm of the Management Consulting Unit. This role entails providing consultation and support for Digital Transformation projects, aimed at enabling efficient paperless communication and trustworthy remote business processes. His work directly impacts client operations, as he collaborates with top management in shaping their digital transformation roadmap, fostering innovative services and product offerings.
Marco's expertise extends to Business Process Re-engineering (BPR) for paperless solutions, organizational redesign, compliance, trusted solution design, Digital Identity, and Digital Transaction Management. He expertly manages a team of 21 consultants, playing a vital role in steering the growth of the Large Enterprise Markets. By working closely with his consulting team and Sales Direction, he contributes to developing vertical offerings specifically tailored for these markets. Notably, under his leadership, the large enterprise solution market evolved from inception to a remarkable turnover of €18 million.
Education and Achievements
Marco Di Luzio boasts a strong educational foundation that has equipped him with the skills needed to navigate complex business environments. He holds an Executive MBA in Business/Managerial Economics from the esteemed Tor Vergata School of Business Administration. Furthermore, he has completed a Management Development Program at SDA Bocconi, where he honed his managerial skills.
His thirst for knowledge led him to the prestigious MIT Sloan School of Management, where he undertook an Executive Program focused on the Management of Change in Complex Organizations. Additionally, he earned a degree in the Sociology of Economic Organization and Work from the Sapienza Università di Roma. This diverse educational background empowers Marco to approach challenges from multiple perspectives and devise solutions that are as innovative as they are effective.
Throughout his career, Marco has held a variety of prominent positions, most notably serving as the Marketing Director at Tinexta Cyber and formerly as the Chief Marketing Officer at InfoCert. His extensive experience in these leadership roles enables him to drive marketing strategies and foster collaborative partnerships that yield significant business results. He has also contributed to the strategic direction of the industry as a former Board of Directors Member at CA Camerfirma S.A.
Achievements
Marco's track record reflects impressive achievements that demonstrate his innovative spirit and business acumen. He is credited with the successful patenting of three pioneering solutions—the Web ID, GeoSign, and Unattended Web ID. These innovations were the result of collaborative efforts with his consulting team and have generated substantial new business, achieving a turnover of €6 million.
The innovative projects brought forth by the Management Consulting Unit have not only bolstered InfoCert’s market standing but have also reinforced its reputation as a trailblazer in the trust services domain. Marco’s strategic vision and commitment to redefining digital business processes contribute significantly to the ongoing evolution of technologies that enhance trust and transparency in digital transactions.
Under his guidance, Marco’s consulting team has successfully aided clients in maneuvering through the rapidly changing landscape of digital transformation, ensuring they remain competitive while embracing modern technological advancements.
