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Marcus Goncalves, Ph.D, Ed.D.

Associate Professor of the Practice, Associate Chair of Admin. Sciences Dept., Co-Coord. Global Marketing Management Program at Boston University - Metropolitan College

Marcus Goncalves is an accomplished academic and international business expert currently serving at Boston University's Metropolitan College (BU-MET).12 His roles at the university include:

Academic Positions

  • Associate Professor of the Practice
  • Associate Chair of the Administrative Sciences Department
  • Co-Coordinator of the Global Marketing Management program

Research Focus

Dr. Goncalves is an international business researcher specializing in:

  • International entrepreneurship
  • Internationalization modes of entry for multinational enterprises (MNEs)
  • Lusophone-African and frontier markets
  • Impact of local macroeconomic and geopolitical contexts on MNE internationalization strategies

Academic Achievements

  • Ph.D. in International Business from the Catholic University of Portugal/University of Saint Joseph3
  • Ed.D. (Doctor of Education) degree
  • Awarded an honorary doctorate (Honoris Causa) from the University Privada de Angola for his work on MNE internationalization in Lusophone-African countries1

Publications and Contributions

  • Authored over forty books published by leading US publishers, with translations in multiple languages
  • Frequent contributor to magazines and journals in the US, Nigeria, Brazil, and China
  • Active researcher with publications available on platforms like ResearchGate and Google Scholar45

Industry Experience

  • Held CxO positions in several companies in the enterprise application integration industry
  • Holds a patent in cloud computing
  • As CTO of Virtual Access Networks, led the development of a cloud-based technology product that won Best Enterprise Product at Comdex in 2001 (later acquired by Symantec)1

Dr. Goncalves maintains a professional presence on LinkedIn under the username "marcusgoncalves"3 and can be found on Twitter as @mv_goncalves.6

Related Questions

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Marcus Goncalves, Ph.D, Ed.D.
Marcus Goncalves, Ph.D, Ed.D., photo 1
Marcus Goncalves, Ph.D, Ed.D., photo 2
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Location

North Reading, Massachusetts, United States