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Marguita Kracht

BAUR AU LAC

Marguita Kracht is a prominent figure in the hospitality industry, currently serving as the Hotel Project Coordination Manager at The Peninsula London, part of The Peninsula Hotels group. She is also recognized for her role in the family-owned Baur au Lac hotel in Zurich, where she has recently taken on significant leadership responsibilities.

Educational Background

Marguita holds a Bachelor of Science in Business Administration with dual concentrations in Entrepreneurship and Marketing from Boston University. She further enhanced her expertise by completing the General Manager Program at Cornell University in New York.23

Professional Experience

Before her current position at The Peninsula London, Marguita gained extensive experience in luxury hospitality. She worked with LVMH, a leading luxury goods group, and held key roles at several prestigious hotels, including:

  • Four Seasons Hotel George V in Paris
  • The Lanesborough in London
  • Aman Resorts
  • The Peninsula London, where she was involved in various projects.135

In 2022, she joined her father, Andrea Kracht, to manage the Baur au Lac hotel as it transitioned into its seventh generation of family ownership. In this capacity, she focuses on driving innovation and sustainability within the hotel while enhancing guest experiences.145

Current Role

At The Peninsula London, Marguita's role as Hotel Project Coordination Manager involves overseeing various projects and initiatives aimed at improving operational efficiency and guest satisfaction. Her leadership style is characterized by a blend of traditional values and modern hospitality practices, reflecting her family's legacy in the industry.14

Marguita Kracht's career trajectory illustrates a deep commitment to excellence in hospitality, combining her educational background with hands-on experience at some of the world's most esteemed hotels.

Highlights

Oct 24 · elitetraveler.com
Marguita Restaurant Opens Inside Zurich's Baur au Lac - Elite Traveler
Aug 22 · hotelsmag.com
Andrea Kracht grows the legacy of the Baur Au Lac
Zurich's Baur au Lac Enters a New Era | Luxury Travel Advisor
The Iconic Baur Au Lac Hotel In Zurich Enters A New Era In 2022
Baur Au Lac leadership changes - Hospitality Interiors
Baur au Lac announces leadership roles - Boutique Hotel News

Related Questions

What inspired Marguita Kracht to pursue a career in hospitality?
How did her experience at LVMH influence her approach to hotel management?
What are some of the key projects Marguita worked on at The Peninsula London?
How does Marguita plan to integrate innovation and tradition at Baur au Lac?
What challenges has Marguita faced in her hospitality career?
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Location

Zurich, Zurich, Switzerland