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Maria Ravera

Head of Subscriber Care at McClatchy

Maria Ravera is a seasoned professional in the newspaper and media industry, currently serving as the senior director of subscription strategy – mobile, direct marketing and digital migration for McClatchy.1 She is also the president of the Audience Development Media Alliance.1

Ravera's career in the industry began with selling newspaper subscriptions for The Sacramento Bee as a summer job during college, which eventually led to a long-term career spanning over 27 years.1 Throughout her tenure at McClatchy, she has held various key positions, including Head of Subscriber Care.

Some of Ravera's notable achievements include:

  1. Leading a company-wide initiative to launch a digital Saturday edition across all McClatchy markets, which accelerated their digital transformation and improved financial outlook.1

  2. Contributing to McClatchy's ongoing transformation, constantly questioning, testing, and launching new initiatives while optimizing the legacy aspects of the business.1

  3. Emphasizing the importance of data and analytics in driving growth and revenue, building on the newspaper industry's 150+ year history of using such tools.1

Ravera is known for her commitment to the industry and her belief in the crucial role that news media plays in democracy, civic engagement, and day-to-day survival.1 She is also passionate about travel, photography, cooking, and gardening.1

As of February 2025, Maria Ravera continues to be an influential figure in the media industry, leveraging her extensive experience to drive innovation and growth at McClatchy.1

Highlights

McClatchy's Maria Ravera on How Collaboration Drives Innovation
McClatchy's Maria Ravera on How Collaboration Drives Innovation

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Maria Ravera
Maria Ravera, photo 1
Maria Ravera, photo 2
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Location

Sacramento, California, United States