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Mariano Perez

Marketing Director Latam - Sales Director MACC at Pirelli Tyres

Mariano Perez is a seasoned professional with over 15 years of regional sales and marketing managerial experience, specializing in leading high-performance teams with full P&L accountability.

He has a strong background in B2B marketing and has served as the Latin-America regional leader for digital transformation projects, focusing on E-commerce, CRM, and Demand Planning.

Mariano has a proven track record in running successful online and offline marketing strategies, utilizing VoC methodology to shape customer perceptions and drive customer acquisition and retention.

With extensive sales management experience spanning more than 10 countries in Latin America, Mariano is known for his results-oriented approach, analytical thinking, and systemic view of businesses.

Additionally, he is recognized as an ethical leader who empowers teams through coaching and fosters a mindset of Diversity, Equity, and Inclusion.

Mariano's educational background includes specialized studies in Project Management, Executive Management, People Management, Marketing, and Electro Mechanics.

He holds various degrees from prestigious institutions such as ESPM Escola Superior de Propaganda e Marketing, Universidad Argentina de la Empresa, Fundação Dom Cabral, and Universidad del Salvador.

Within his professional journey, Mariano has held key positions at Pirelli, including Sales Director for Latin-American Markets, Marketing Director for Latin America, Head of Business Unit Motorcycle for Latin America, and several other managerial roles in marketing and sales.

His diverse expertise and leadership roles make him a valuable asset with a holistic approach to driving business growth and success.

Mariano Perez
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Location

São Paulo, São Paulo, Brazil