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Marie Desarnauts
Professional Background
Marie Desarnauts has built a dynamic career in digital marketing and e-commerce, demonstrating a solid track record of success at prestigious organizations. With a strong background in business law and marketing, she leverages her diverse education to craft innovative solutions for global brands. Currently, Marie serves as the Global Digital Marketing and Media Manager at Pierre Fabre Group, a role that has seen her lead major digital initiatives that are essential to the company’s growth and customer engagement strategy.
Before taking on this pivotal role, Marie excelled as the Global Acquisition Manager at Pierre Fabre Group, where her strategic vision for customer acquisition played a fundamental role in driving brand awareness and expanding market reach. Her tenure at the company reflects her capability to adapt and thrive in the fast-paced world of digital marketing.
Marie’s extensive experience includes positions at several well-known organizations where she honed her e-commerce and web marketing skills. As the Responsable E-Commerce at Linvosges, she managed and optimized online sales strategies, effectively improving the customer shopping experience and increasing revenue. Prior to that, as the Responsable Webmarketing France at Livingsocial, she was responsible for formulating and executing web marketing strategies that significantly contributed to customer growth.
Each role that Marie has undertaken emphasizes her proficiency in acquisition tactics and digital media strategies. At Smartbox Group, she held the position of Responsable Acquisition, where her results-driven approach helped increase the company’s customer base through targeted marketing campaigns. Additionally, her career journey began at Yves Rocher, where she worked as the Chef De Projets E-Commerce leading various project initiatives to enhance the online shopping experience.
Marie maintains a forward-thinking perspective on the evolving landscape of digital marketing strategies and is dedicated to enhancing brand engagement across multiple platforms while driving customer satisfaction.
Education and Achievements
Marie Desarnauts has a robust educational foundation that underpins her successful career. She holds a Master’s degree in Marketing from TBS Education, a prestigious institution known for its emphasis on innovation and real-world business applications. This formal training has equipped her with an in-depth understanding of consumer behavior, digital marketing tactics, and strategic brand management.
In addition to her marketing expertise, Marie also attained a Master’s degree in Business Law at Université Toulouse 1 Capitole. This unique blend of marketing and legal expertise enables her to navigate the complexities of digital compliance and strategic business transactions, making her a valued asset in the marketing arena.
Achievements
Throughout her impressive career, Marie Desarnauts has been recognized for her many contributions to the field of digital marketing. Her ability to develop creative marketing strategies and execute them with precision has led to measurable success for her clients and employers. Whether improving user engagement metrics, increasing conversion rates, or optimizing e-commerce performance, Marie's work stands as a testament to her skills in the fast-changing landscape of digital marketing.
Her success as a global marketing leader is reflected not only in her roles but also in the tangible results achieved throughout her career. Through her collaborative approach and innovative mindset, she continues to lead teams with insight and vision, driving forward the initiatives that are crucial for success in today’s digital economy.
