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Marissa Jarratt
Chief Marketing & Sustainability Officer | Board Director | Advisor
Marissa Jarratt is a highly accomplished senior executive with extensive experience in marketing and business leadership. She currently serves as the Executive Vice President, Chief Marketing and Sustainability Officer at 7-Eleven, the world's largest convenience brand.12 In this role, she leads the company's marketing, media and creative strategy, loyalty programs, data monetization, corporate communications, as well as the Government Affairs and ESG agenda.2
Professional Background
Marissa joined 7-Eleven in 2019 as Senior Vice President & Chief Marketing Officer.2 Prior to this, she held multiple senior leadership positions at PepsiCo and Dean Foods Company.1 Her career highlights include:
- 7-Eleven: Executive Vice President, Chief Marketing and Sustainability Officer (October 2019 - Present)3
- Hero Digital: Independent Director (November 2022 - Present)3
- Dean Foods: Senior Vice President, Head of Marketing and GM, Frozen Business Unit (July 2017 - September 2019)3
- PepsiCo: Vice President, Global Marketing (July 2004 - June 2017)3
Education and Board Positions
Marissa holds a Master of Business Administration, Bachelor of Business Administration in Finance, and a Bachelor of Arts in Spanish from The University of Texas at Austin.12 She serves on several boards and advisory councils:
- Independent Director for Hero Digital12
- Advisory Council member for the University of Texas at Austin McCombs School of Business Masters in Marketing program12
- Marketing Committee member for the board of the Dallas Museum of Art1
Awards and Recognition
Throughout her career, Marissa has received numerous accolades, including:
- Named to the Forbes 2022 and 2023 Global List of the 50 Most Influential CMOs13
- AdAge 2022 Global Leading Woman1
- Inducted into the Path to Purchase 2022 Hall of Fame13
- Recognized as a Top Woman in Grocery by Progressive Grocer1
- Named a Rising Star by the University of Texas at Austin McCombs School of Business Hall of Fame1
- Honored as a "40 Under 40" Brand Innovator1
- CMO of the Year by AMA DFW in 20233
Marissa Jarratt is known for driving transformational growth and pioneering innovative marketing strategies in the retail and consumer goods industries.
Highlights
Ready to rock your morning routine? 🤘 ☕ 🤘
30 years after Green Day's breakout album "Dookie"—and 60 years after 7-Eleven started selling freshly brewed coffee in to-go cups— 7-Eleven and Punk Bunny Coffee by Green Day are launching a very cool collaboration that includes a special "Anniversary Blend" of Punk Bunny coffee available nationwide at 7-Eleven, Speedway and Stripes Convenience Stores, and a series of consumer activations, including 711 days of free coffee and the chance to get a custom 7-Eleven x Punk Bunny tattoo by Green Day’s tattoo artist, Lady Cobra. #onlyat7eleven
https://bit.ly/3z03xsB
It's not too early, people! Although it's 104 in Dallas (or maybe BECAUSE it's 104 in Dallas?), I'm already thinking of cooler temps, sweater weather, and Pumpkin Spice. To meet the needs of fall-dreamers and those suffering in the heat, in addition to a variety of Pumpkin Spice coffee offerings, 7-Eleven announced yesterday we're also launching a Pumpkin Spice Slurpee in 5 select stores across the nation. #onlyat7eleven #anythingflows
https://lnkd.in/gtYqCnKn
