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Mark Boothe

CMO @ Domo, Inc. | MBA, Marketing Executive

Mark Boothe is an experienced marketing executive currently serving as the Chief Marketing Officer (CMO) at Domo, Inc.1 With over 15 years of diverse marketing experience, he has established himself as a passionate and results-oriented leader in the field.1

Career Progression

Mark's journey to his current role as CMO at Domo includes several significant positions:

At Domo::

  • VP, Customer, Field, and Partner Marketing (December 2022 - Present)
  • Vice President, Enterprise Marketing (November 2021 - November 2022)

Previous Roles::

  • Sr Director, Digital Marketing at Instructure (December 2020 - July 2021)
  • Director of Social, Digital, and Customer Marketing at Instructure (November 2019 - December 2020)
  • Head of Adobe Experience Cloud Social Media at Adobe (January 2016 - November 2019)

Expertise and Responsibilities

As CMO at Domo, Mark's responsibilities encompass:

  • Overseeing all customer marketing, partner marketing, and field marketing initiatives1
  • Creating content, experiences, and relationships that drive Domo's business growth1
  • Leading marketing strategies across the entire customer journey1

Leadership Style

Mark is known for his outstanding leadership abilities.1 He excels at:

  • Forming excellent teams that maximize individual talents
  • Delivering exceptional, cohesive results
  • Driving innovative marketing programs and strategies

Recent Activities

Mark is actively involved in Domo's marketing initiatives and customer engagement:

  • He participates in Domo Connections Tour events, meeting with customers and showcasing Domo's capabilities24
  • He emphasizes the importance of customer relationships and experiences in his role35

Mark Boothe's extensive experience in various aspects of marketing, combined with his leadership skills, positions him as a key figure in Domo's marketing efforts and overall business strategy.

Highlights

Aug 28 · linkedin

I love tennis!

I spent a good chunk of my life playing it -- although I've been swayed to the beautify and majesty of pickleball recently;).

Last year, I had the honor of hosting some of our amazing Domo customers at the US Open in NYC. It was AMAZING!!!! Definitely one of the highlights of my career.

Unfortunately, this year with competing priorities, I can't make it out, but we have a great team hosting customers again.

Our team put together this pretty amazing blog that let's you jump into the data around the US Open (link in the comments).

So...who's going to win the Open this year? Domo might know...check it out!

Huge thanks to Ben Schein, Jace McLean, Mary Scott Manning, and others who helped put this awesome blog and data resource together.

Aug 27 · linkedin

I have a secret…

I’m border-line obsessed with the amazing members of the Domo Community!

There’s some pretty awesome tech in there, but mostly, I’m just obsessed with the people that make it awesome.

It is a group of people who are laser focused on helping others use and be successful with Domo.

Have a question about Domo????? Your first move should ALWAYS be to ask the Community (either in the Community Forum or Slack). I have no doubt the response you receive will be lightning quick and super helpful. But don’t take my word for it, go ask a question now.

The team just launched a new Gallery View that allows you to see how Domo customers are using Domo — with a technical lense to it (link in the comments).

The first clips that are live highlight the following individuals: John Le, Gregory LaRose, David Cunningham III, Colemen Wilson , Melissa T., Grant Smith, Paul James, Michael Misky.

Huge shoutout to those individuals, specifically, but also ALL of the other individuals (and there are a lot) who make the Domo Community what it is.

It’s truly a special place!

Special shoutout to SO MANY internal people who make the Community amazing, including (but not limited to): Anna Yardley, Eddie Small, Sierra Wise- Zamudio, Lacy Zimmerman, Noah Finberg, Dan Hendriksen, Ben Schein, and SO MANY others.

Related Questions

What are some of Mark Boothe's most notable achievements at Domo?
How did Mark Boothe's role at Adobe prepare him for his position at Domo?
What strategies has Mark Boothe implemented for customer marketing at Domo?
How does Mark Boothe measure the success of his marketing campaigns?
What are some of the challenges Mark Boothe has faced in his marketing career?
Mark Boothe
Mark Boothe, photo 1
Mark Boothe, photo 2
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Location

Provo, Utah, United States