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Mark Cuddigan

CEO at THIS, A certified B Corporation

Mark Cuddigan is the newly appointed Chief Executive Officer (CEO) of THIS™, a UK-based alternative meat producer and certified B Corporation. Here are some key details about Mark Cuddigan and his new role:

Career Background

  • Previously served as CEO of Ella's Kitchen, an organic baby and toddler food brand, for 12 years (2011-2023)12
  • During his tenure at Ella's Kitchen, he increased the company's revenue from £41 million to £100 million1
  • Left Ella's Kitchen and The Hain Celestial Group in November 2023 to take a career break2

Appointment at THIS™

  • Appointed as CEO of THIS™ in January 202412
  • Will officially take on the role starting February 19, 20242
  • Replaces co-founders Andy Shovel and Pete Sharman, who have been serving as co-CEOs since the company's launch in 20192

Expertise and Passion

  • Extensive experience in the FMCG (Fast-Moving Consumer Goods) industry1
  • Strong advocate for sustainable business practices and using business as a force for good12
  • Passionate about the B Corp movement and its principles1

B Corp Involvement

  • Sat on the B Lab Board for almost five years1
  • Played a key role in Ella's Kitchen becoming B Corp certified in 20161
  • THIS™ is also a certified B Corporation, having gained accreditation in 20221

Mark Cuddigan brings a wealth of experience in growing sustainable and mission-driven businesses to his new role at THIS™. His background aligns well with the company's focus on plant-based alternatives and its commitment to being a force for positive change in the food industry.

Highlights

Jan 31 · vegconomist.com
THIS Appoints Former Ella's Kitchen CEO Mark Cuddigan to Lead ...
THIS Appoints Former Ella's Kitchen CEO Mark Cuddigan to Lead ...
Former Ella's Kitchen boss named as THIS chief executive
Former Ella's Kitchen boss named as THIS chief executive
Mar 20 · lidji.org
CEO of Ella's Kitchen, Mark Cuddigan, on sustainable business at ...

Related Questions

What are Mark Cuddigan's key achievements at Ella's Kitchen?
How did Mark Cuddigan contribute to Ella's Kitchen becoming a B Corp?
What are the main challenges Mark Cuddigan might face at THIS?
How does Mark Cuddigan's leadership style differ from Andy Shovel and Pete Sharman's?
What are the future plans for THIS under Mark Cuddigan's leadership?
Mark Cuddigan
Mark Cuddigan, photo 1
Mark Cuddigan, photo 2
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Location

United Kingdom