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Mark Harrington
Co Founder / Creative Director at Poke
Professional Background
Mark Harrington is a strategic creative known for his ability to challenge conventions and uncover the unexpected in branding and advertising. With a wealth of experience in design and creative strategy, he has partnered with a diverse range of global brands, from consumer goods to healthcare. Mark excels in delivering creative impact that drives results, making him a highly sought-after expert in his field.
Mark began his career in the creative industry after graduating with an HND in Graphic Design from Cardonald College, where he honed his skills and developed a keen sense for exploring the nuances of branding. Through his extensive career, he has held various key roles that have contributed to the growth and evolution of brands across multiple sectors. As Co-Founder and Creative Director at Poke, he played an instrumental role in shaping the company’s vision and creative output, establishing a unique identity that resonated with audiences.
Throughout his journey, Mark has also served as Independent Creative Director at —Mark Harrington, where he offered tailored creative solutions that catered to individual client needs. His tenure as Creative Lead at Uniform saw him further refine his approach to branding, focusing on creating compelling narratives that connect with the target audience.
Mark's versatility is evident from his various positions, including Creative Director Consultant at Pulsar Healthcare, where he contributed to innovative campaigns that addressed the unique challenges of the healthcare industry. As Associate Creative Director at Ashfield, part of UDG Healthcare plc, he helped drive creative projects that leaned heavily on strategic insights and market analytics.
As a Senior Consultant (Creative) at Eleven Marketing & Communications, Mark's strategic mindset was evident in his innovative approaches to brand storytelling, further solidifying his status as a leader in the industry. His creative journey continued with roles in freelance capacities, where Mark not only showcased his skill set but also embraced collaboration, working with a multitude of organizations such as Make Complex Simple Ltd, Curious Group, Voltage Design, and Clayton Graham Communications.
Ultimately, Mark Harrington has established himself as a dynamic force in the branding and advertising world, consistently pushing the boundaries of creativity while maintaining a results-oriented focus.
Education and Achievements
Mark's educational background in graphic design has been a solid foundation for his successful career in the creative industry. Graduating with an HND in Graphic Design from Cardonald College equipped him with the technical skills necessary for a career that demands creativity, analytical thinking, and a deep understanding of visual communication.
In his numerous roles, Mark has not only developed his creative prowess but has actively contributed to the growth of the organizations he's been a part of. As a co-founder of Poke, Mark has significantly influenced the brand's evolution, contributing to its success in the competitive landscape of creative agencies. His role across various organizations, particularly in healthcare branding, has helped redefine how brands engage with their audiences and has led to the development of impactful campaigns.
Mark's flexibility and depth of experience make him a standout leader in design, branding, and advertising. His strategic approach allows him to uncover insights that transform ordinary brand communications into compelling narratives that drive consumer engagement and brand loyalty.
Achievements
Mark Harrington's career is marked by several accomplishments that highlight his talent and dedication to the field. Notably, the campaigns that Mark has led have often garnered attention for their creative excellence and have resulted in tangible impacts for clients. From building brand identities that resonate with audiences to crafting advertising strategies that achieve measurable results, Mark's achievements are a testament to his expertise.
His contributions as a Creative Director at various esteemed organizations have been integral to the success of many initiatives, particularly within the healthcare sector. By understanding the complex nuances of patient engagement and healthcare marketing, Mark has been able to create campaigns that not only drive awareness but also foster meaningful connections between brands and consumers.
Mark’s diverse experiences across different sectors add to his wealth of expertise, making him adaptable and effective in addressing a wide array of branding challenges. His commitment to seeking innovative solutions ensures that he not only meets client expectations but continually exceeds them, a quality that sets him apart in the creative community.
In conclusion, with his strategic mindset and creative ability, Mark Harrington is a significant figure in the branding and advertising landsca
